Chapter 860: The Convergence of Games and Social Networking

In the first year of college, most of the students who had just separated and were far away from each other were keen to have parties.

After all, this is the first time that the big guys have seen a place other than Beijiang. There are so many things they have seen, heard, felt, and thought, and it is not fun to tell each other their hearts.

In addition, in the first year's reunion, girls usually come in a complete set, and some guys with ulterior motives are going to extend their claws to the old classmates who have just separated, so many factors are mixed together, and this class reunion is also a matter of course.

Asked by Yang Zili, Wu Tao didn't say he was dead, "Let's see when the time comes."

With the addition of Zhao Li and Yang Zili, the popularity of the family suddenly became stronger.

Seeing that it was lunch time, none of them had any intention of leaving. Wu Tao had no choice but to call Li Xiangxiang at Beijiang Hotel and ask her to send someone to deliver a table of dishes.

After lunch, the chill outside deepened a bit.

The residence of Fuguijiayuan was getting warmer and warmer. Several girls simply took off their coats and set up a mahjong table. Except for Fang Yuan, a third-year high school student, who was playing soy sauce, the other girls were playing vigorously.

Wu Tao and Yang Zili didn't even have the qualifications to make soy sauce, so they simply went into the study and chatted about work.

Yang Zili rubbed his hands together and said, "Boss, thanks to you, you have been taking me to fly for the past six months. When I come back from the Chinese New Year, I have a big face in front of my relatives and friends. When the relatives at home heard that I participated in the development of Xiaonei. Construction, each one was caught and boasted desperately..."

"Then you, a freshman in junior high school, still brought Sun Xiaoyu to escape?" Wu Tao asked meaningfully: "Wouldn't it be more beautiful to go directly to Xiaoyu's house to pay New Year's greetings?"

Yang Zili shrank his neck, actually he didn't dare, but he refused to admit defeat and said: "In fact, I get tired of hearing too many compliments. I just couldn't stand listening, so I escaped."

Knowing that all this could not be hidden from Wu Tao's eyes, Yang Zili decisively changed the subject and said: "Boss, you invested 200 million in Alibaba, which is a big deal! In comparison, the investment in Xiaonei.com is not too much. .Could it be that the potential of Alibaba really surpasses Xiaonei.com?"

Wu Tao analyzed unhurriedly: "In fact, the total investment in Xiaonei and Facebook is no less than the investment in Alibaba. As for the development potential of these Internet companies, there is actually no comparison."

"Alibaba belongs to the field of e-commerce, while Xiaonei and Facebook are both in the field of social networking. It is really hard to say which one will be better in the future. But I know that Ali's potential should not be bad. It’s no worse than Ali. Only what the Xiaonei network can do depends entirely on your hard work and struggle.”

Yang Zili couldn't help wiping off his cold sweat and said, "Boss, you say that, it makes me feel so stressed."

Lao Yang is a real person. He said this not to complain, but to really feel the pressure.

As a result, the following topics are inseparable from Xiaonei.

"Boss, with the stabilization of the Xiaonei chat function, our business model has become increasingly clear. I've pondered over the past few days and found many problems, which I haven't figured out for a while."

Wu Tao put his hands together, "Say it."

Yang Zili found a piece of paper and pen, and took notes: "Xiaonei is a social networking site, and the current advertising profit model is not prominent enough. The key is, I always feel that this advertising profit model is different from traditional Internet such as NetEase. The model of the website is no different and does not take advantage of our web 2.0 technology."

Wu Tao explained: "The key point of the advertising profit model is how to increase the user's click rate on the advertisement. In this regard, it is absolutely impossible to continue the model of the Internet portal website. I will inform Bill next year to improve this algorithm. It is time to start technical cooperation with Google.”

"Google?" Yang Zili was at a loss. After all, Google is still not well-known at this time.

So Wu Tao explained, "It's a search engine company in Silicon Valley, and I will notify Bill when the time comes."

Even though the question had nothing to do with him, Yang Zili still wrote it down.

After finishing writing, I asked the second question, "Although the user scale and website traffic of Xiaonei.com are on the rise, I also noticed a fatal problem. That is, the visit traffic to the homepage of ordinary users is appallingly low. , the average daily activity rate data is getting lower and lower. Many users don’t even publish new content for ten days and a half months, and the participation rate is not high.”

This is indeed an important issue on the road to the development of Xiaonei.

If this problem is not solved, the Xiaonei network model will always be unable to escape the fate of apoptosis.

In fact, Wu Tao has a very clear idea of ​​the development of the Xiaonei network. At least in terms of technology, he has to go through the transition from the computer terminal to the mobile terminal.

But with the current development of mobile networks, this day will take a long time to appear.

Wu Tao was very worried that Xiaonei would not be able to continue before this day.

"Lao Yang, what other applications do you think we can embed in our school intranet to increase the daily activity rate and traffic?"

This time Wu Tao did not answer directly, but threw the question to Yang Zili himself.

Yang Zili thought about it and said: "I think music, logs, and photo albums are all necessary web embedded applications. But the sharing performance of logs and photo albums is a bit poor, and it is not enough to catch people, but we can use it in music. Work hard."

Seeing that Yang Zili was able to say so much, Wu Tao stopped playing tricks and said to himself: "Have you ever thought about embedding some simple games on the webpage to increase the playability of Xiaonei? "

"Will anyone like the integrated mini-game on the webpage?" Yang Zili asked hesitantly.

"No matter what, it's worth a try." Wu Tao insisted, "We can try to cooperate with Tianxing Game Company in this regard. In addition, I think Xiaonei should establish a healthy and sustainable development model. More application elements to enrich the functions of the website. And the provider of these application elements can be any IT company.”

"...As long as their applications and games do not violate regulations and comply with our website specifications, they can provide embedded interfaces and establish charging channels through the payment platform of Xiaonei."

"...In this way, when the website application functions become more and more abundant, Xiaonei.com has the attribute of an application platform in addition to social networking. At the same time, each application can use the social platform of Xiaonei.com to realize its own products. The rapid chain promotion. In this way, everyone can get what they need and develop in a healthy way.”

Faced with Wu Tao's divergent thoughts, Yang Zili felt that his brain was completely insufficient.

Gosh, that's too much to think about.

But it sounds very reasonable.

The boss is indeed the boss, as if everything is under his control.