Chapter 1203 Loyalty
Leodo Parr was worried.
As an executive assigned to Longzhou from the headquarters of Kouze Shufang, he has been very busy in the past two years. In recent months, he has been so busy that he wishes he could split it into two.
His former colleagues and current employees all think this is a good sign. The busier the business, the more it shows that the Kouze brand is booming and is in a critical period of forge ahead.
Leodo knew it in his heart, but he still couldn't help but worry. He always felt that everything was progressing too fast. There was a saying in Longzhou that "you can't eat one bite and become a fat man." Leodo felt that it was justified.
"Have you decided yet?"
Through the uneven colorful partition walls, Leodo heard conversations not far away.
Kouze Shufang's conference room is different from common designs. It uses brightly colored paintings, screens and other items as partitions to softly divide the space into small worlds, creating a comfortable and relaxing atmosphere and fully stimulating the expression desire of both parties. .
This type of small conference room is usually used for multi-party negotiations before officially signing a contract, or for conducting some interviews. The content is not so serious and does not involve business secrets, so Leodo did not shy away and slowed down to listen attentively.
"Yes, I have a lot of connection with this animal, and I also have a good impression of the clothing in this series."
Another voice sounded. The timbre was very memorable, with a slight natural bubble sound. Although the first reaction was that of a male voice, it is reasonable to say that it was an alto.
How do you feel that you have heard it somewhere?
Leodo walked even slower and frowned.
"That's great! My colleague is still preparing the contract, would you mind recording a small interview first?"
"Of course you don't mind, please."
"Mr. Qin, in your opinion, what are the connections between the Eagle series products and the Eagle? Which of these connections attract you?"
"When it comes to eagles, the first word that comes to my mind is eagles shooting into the sky. The eagle is a predator in the sky. It has strong eyesight, great strength, and excellent flying ability. It can be easily associated with strength, agility, and precision. , freedom, limit these keywords.
"The products of the Eagle series are mainly jackets. I prefer to call it 'equipment' rather than clothing. It can adapt to extreme environments and meet the needs of outdoor adventures and extreme sports, and it has a unique design and function. This simple and precise aesthetic is very compatible with an animal like an eagle.
"Putting the eagle and the jacket together almost immediately makes people think of the meaning of chasing heights, challenging limits, and pursuing freedom. This is very attractive to me."
Leodo, who is the general person in charge of the entire animal series, was listening and nodding.
The employee in charge of the interview acted as Leodo’s mouthpiece from a distance and applauded:
"What a wonderful understanding! It coincides with our company's design concept. I believe that anyone who hears these words or reads this text will not be surprised that Mr. Qin endorses the Eagle series. "
"It's ridiculous. I can feel this way because the Eagle series itself is so outstanding."
After the polite and appropriate business exchanges, the interviewer asked some other questions. Leodo listened quietly to the interviewed Eagle series spokesperson's fluent answers, and his inner goodwill and affirmation gradually increased.
"Last question, Mr. Qin, if you had to choose one word to be the core of the promotion of Eagle series products, what would you choose? In other words, what is the deepest impression that Eagle has left on you?"
Leodo, who was standing outside the partition wall, heard a silence.
After a long while, the man who was respectfully called "Mr. Qin" spoke:
"loyalty."
Time seemed to freeze at this second. Leodo's Chinese level was not low, but he never expected to get such an answer, so he couldn't react at first glance.
After he realized which word it was and what it meant, his eyes were shocked, as if he was enlightened.
Loyalty...loyalty...!
"I once had the honor to see an eagle. She was very close to her master and was his most loyal companion. She stayed by his side until the last moment of her life."
Mr. Qin's voice deepened and he spoke a few words, filled with endless nostalgia, sadness and emotion.
"Strongness doesn't matter sometimes, loyalty does.
“The products of the Eagle series also make me feel the same. When everyone is looking for all kinds of beautiful clothes, it is like an old man, silent, not showing off, but full of strength. He is always there waiting for you. When you are called, you must receive your order. This feeling of 'I am here', 'I am waiting for you', 'I will tell you the truth', and 'I will accompany you until the end' is very stable and safe. It is a kind of possession. Peace of mind with backing.
"I learned that the brand Kouze has always put product quality first since its inception. There was even a saying in the early days that 'because the quality was so good, it was not thrown away because it was worn out, but was put aside because it was tired of wearing it. 'It's a joke. Before I came here today, I also searched for Kou Ze's official flagship store on a certain website. I saw many comments saying, 'Kou Ze's clothes don't wear out. I'll buy one for several years and I have no excuse to buy it.' new'.
“For a clothing brand to achieve this level shows its sincerity and conscience.
“Although most consumers like the new and dislike the old, the people of Longguo, especially the elderly, are generally very sentimental.
"I am very happy to see that Kozer Shufang attaches importance to the Longzhou market. Companionship is the most affectionate confession. Those target users who are attracted by the Eagle series, such as outdoor enthusiasts and extreme sports enthusiasts, are not mentioned for the time being. If I were a parent, I would buy my child a versatile jacket that will not wear out or break. It can keep warm in autumn and winter and waterproof in rainy days. Whether it meets the aesthetic taste of children is another matter, but it must be useful and will not be wasted;
"If I were a young person, when I didn't know how to choose a gift, I would also buy an old man a sturdy jacket that can be worn for many years, so that they can smile and show off to others that their young generation is considerate and sensible when they mention it more than ten years later.
"A Kozer jacket, placed at home, may not be worn every time, but once it is worn, it will definitely not disappoint your expectations.
"The eagle in my memory, as an animal, is extraordinarily loyal to its owner.
"As a piece of clothing, the Eagle series products I will endorse can also be extraordinarily loyal to its owner and its holder.
"This is why I chose it, and also why I chose this word. "
Leordo's breathing was short and his face flushed.
Yes, yes!
This is exactly what he has been thinking about!
Kozhe Shufang is not the kind of clothing brand that is advertised with great fanfare. It does not need those gorgeous marketing, but should be based on quality and humanized design, so that it is comfortable to wear and you get what you pay for, so that consumers can feel from the bottom of their hearts that "you can not wear it, but you must have it at home"!
Leordo was like a giant bear that crashed out of the dense forest. He walked around the colored partition wall in three or two steps and broke into the small meeting room with velvet sofas, low coffee tables and hot fruit tea.
"Mr. Qin!"
He eagerly shook the hand of the young man who was so outstanding that he could be recognized as the spokesperson at a glance. His originally skilled Chinese was slightly out of tune due to excitement:
"I am Leordo Parr, the general manager of Kozer Shufang Longzhou Branch. Can I meet you?"
Qin Jue: Express your thoughts normally
Leordo: (fanboy rushes out.jpg)