Chapter 585 First Day Results
The next day, Gong Li appeared in front of everyone wearing big sunglasses.
Shen Xudong didn't do anything to cover up, and went downstairs with bloodshot eyes...
Well, it's a little unsteady when I walk.
I didn’t get enough rest, which made my legs weak!
The reason is simple. The sudden high intensity really challenges the limit. Although she had exchanged art with Chen Hao in Xiangshan before, she had to shoot during the day and wanted to have a good rest when she returned to the hotel at night...
As a result, Shen Xudong also neglected to exercise.
In a word, we should communicate more often...
Ahem, in fact, most of the creative team are red-eyed.
After all, the promotion of "La Qian" has suddenly become more intense, and everyone is very tired!
The schedule for the next few days is very tight.
First I have to fly to Chengdu to visit a few theaters, then transfer to Guangzhou for promotion, and then I have to go to Fujian, Zhejiang, Suzhou...
There is no other way. To promote a movie, all you need is exposure!
Your opponent is still "Harry Potter". If you don't play, who will step on the horse to watch you?
After a simple breakfast, a group of people took a car to the airport. At the same time, the press release prepared by the company, including the media that had been contacted before, began to report on "The Coward"...
"The midnight screenings of "Old Man" exceeded 2,500 times, with a score of over 1.5 million, breaking the midnight screening record for domestic films..." - "BJ Youth Daily"
"Deng Chao and Gong Li's new film "Old Man" subverts the traditional Hong Kong gambling film, and Gong Li challenges the image of a femme fatale for the first time;" - "Xin'an Evening News"
"Xu Dong said that the elements of gambling movies have long been used in Hong Kong, so "The Old Man" does not have a new plot. It includes downfall, apprenticeship, brothers, true love, revenge, and a series of well-known commercial elements and plots. direction; but the overall effect is quite brilliant. It’s very realistic. Gambling and Huang have always been closely connected, and the villain played by Gong Li really subverts the image!"
——"BJ Morning News"
The paper media is relatively restrained, and the online media mainly focuses on Gong Liguo's drama...
In other words, passionate scenes - posted on major video websites.
In fact, there is no passionate scene. Cao Baoping understands the review standards very well. If he shoots it, it will not pass the review, so why shoot it?
Therefore, the so-called passionate scene is actually a clip of the two sitting on the bed chatting afterwards, but the footage is very sexy and makes people think about it - maybe there will be a feature film in the official version!
Being pornographic is really the primary productive force.
The audience liked this very much.
Therefore, "Golden Armor" was jokingly called "Golden Ru", including when promoting "The Disciple", the passionate scene between Daniel Wu and Zhang Jingchu was made into a trailer.
Of course, serious publicity would definitely not do this. We found many well-known people in the industry - film critics, planners, etc. to write promotions.
For example, Tan Fei, Gao Jun, Zhou Liming and the like.
"A very interesting movie, the performance of the actors is really amazing. Deng Chao really knows how to act. In addition to his handsomeness and cynical smile, he fully expresses the feeling of a gambler from abjection to fortune to relief.
Gong Li is sexy, charming, and sinister, adding a bit of color to the war between men. A five-star movie, not inferior to "Manslaughter"! "
"I would like to praise director Cao Baoping. Compared with his debut film "Glorious Fury," "The Old Man" is more skillful and sophisticated. The narrative is fluent, the editing is sharp, and the lens language is cool. There is no fault at all..."
"The emotional scenes in "Old Man" are very realistic. Men always seem to be like this. When they are poor, they rely on mature women for nourishment. When their wings are strong, they still feel that they are still innocent and cute as the little girl next door. If you change the order of the encounter, you can swallow it. Do you have to bear the leftovers of the innocent little girl every day?"
Well, it seems like a curse, but it's actually a compliment...
These people all have their own columns, and they must include them in their articles. Anyway, "Liao Qian" completely hit the screen.
…
The story of "La Qian" is very simple.
A male protagonist who likes gambling suffered a blow at the gambling table and encountered a low point in his life. He met a master of thousands of arts and wanted to become his disciple. The master of thousands of arts initially rejected him and told him not to gamble, and then gave him a little something. A small test, accept him as a disciple;
Then the life mentor was killed by the villain, and finally the hero and the villain had a fight to the death at the gambling table...
By the way, the male protagonist in the middle who likes to gamble fell into a trap with a woman several years older than him, and was tricked by the woman into losing his underwear.
A standard teenage growth routine!
Of course, what makes "The Old Man" different from other gambling movies is the ending!
In the last gambling game where his life was on the line, the male protagonist Gao Ni defeated his opponent with his superior skills.
If the story ends abruptly here, it will only leave the audience with the impression that gambling is about technical skills, poor academic skills, deserved death, superior in a thousand skills, and invincible in all aspects.
This is not the case in "The Old Man".
On the return train, Gao Ni encountered his former enemy.
He was shot in the arm and stabbed unprepared, putting him in a near-death situation. Later, both of them rolled out of the door of the speeding train. With a backpack hung on the wall of the car, Gao Ni managed to maintain his life, which was very similar to his previous life as a gambler walking on a tightrope.
At this time, the backpack was pulled open, and the money inside was exchanged for life, flying all over the sky, as if all the previous thrills, the days of knife-edge licking blood, had turned into a dream, leaving nothing behind.
He also warned the audience: Gambling is a road of no return, a fragile dream, regardless of the level of gambling skills.
The ending paragraph is also an important reason why it passed the review without deletion.
…
August 4th, night.
In the reception room of the hotel, Shen Xudong, Huang Bin, and the main creative staff of "The Couple" gathered around...
Everyone was very tired from the daytime promotional activities.
But...we still have to wait for the results of the first day to be released!
"I heard Mr. Cui say that our Jiahe Cinema's "Old Man" has a very high attendance rate..."
"Has Jiahe's summary data been released?"
"...it came out, and the first day was 530,000..."
"...Not bad!"
Currently, Golden Harvest only has six theaters in China - four more are under renovation, and it will have 10 theaters by the end of the year...
Shen Xudong's goal is: before 2010, Jiahe Cinema will have 40 theaters and 200 screens...
Bringing it back, 6 theaters, 38 screens, and a box office of 530,000 on the first day are already amazing!
Cao Baoping on the side was very interested: "Is this result considered good?"
Huang Bin put it into popular science: "Currently, we have 4,000 screens. If they are fully booked, theoretically speaking, the market will be around 100 million, but... everyone knows that there is no one in the cinema in the morning, and there are no midnight shows after 12 o'clock. no one…"
"...Don't talk so much, just talk about our movie!"
"The film schedule of "The Old Man" at Jiahe Cinema is 85%, so it can get a box office of 530,000, but other theaters in China cannot arrange it like this. It is estimated that the film schedule is 40% at most... I estimate that it can get 1,400 on the first day Between 10,000 and 18 million…”
As soon as he finished speaking, Manager Chen from the distribution department ran in huffing and puffing.
"It's out! It's out!" He held a data sheet and looked excited.
"How many?"
"13.8 million on the first day...if you include the midnight show, it's 16 million..."
Shen Xudong did not look at the specific results report, but said: "Okay, everyone goes back to rest...the results on the first day were very good!"
"Director Shen...is 16 million considered a good result?"
"Of course, with more publicity, we can break 100 million in five days!"