Chapter 343 Nocturne
Although the news was posted on Station B, it exploded on the three platforms of Station B, Zhihu, and Weibo almost at the same time, directly landing at the top of the major search lists, with tens of millions of hits.
After nearly a year, Luo Quan finally announced the official release date of his second Chinese album, and it will be tomorrow night. This made the fans feel like happiness came too suddenly.
Although only an album title has been revealed, it still cannot stop the lively discussion among the melon-eaters and fans:
""Chopin in November", I wonder if it's only October now?"
"With Luo Quan's toothpaste-like way of releasing songs, wouldn't it be November after ten songs are released before selling them?"
"This name is a bit impressive, even Chopin dared to use it."
"So it's called November's arrogance. (Dog Head)"
"I have saved my pocket money for a long time just to buy a physical record of Luo Quan this time. I wonder if this record will come with a signed photo."
"Even if you bring one, not everyone can get it. Luo Quan's autographed photo is hard currency in the pop world, and one photo is worth hundreds of thousands!"
"A physical record costs hundreds of dollars. The student party said it couldn't afford to be hurt, so it had to buy a digital version to support it."
"The prostitutes have nothing to fear. Anyway, a trial version will be released at that time. Just listen to the first half of the song repeatedly. Anyway, the second half of most songs is just a repeat of the previous song."
"It makes sense, but the trial version cannot be downloaded."
"There will be free resources online in a few days, so why spend the money? (Eat melon)"
"Ah this......"
………………
The chat online was in full swing, and the phone here in Luoquan was ringing non-stop.
They were all calls from Zhou Yangwen. There were calls coming in from both Luo Quan's mobile phones, but she put on her headphones to record a song after posting the news and didn't hear the phone ring at all.
After working for more than an hour, Luo Quan took off his headphones and picked up his phone, only to see thirty-one missed calls displayed on the screen.
Luo Quan stuck out his tongue in embarrassment: "I'll go, Mr. Zhou is probably going to cry in a hurry."
I quickly called and the prompt sounded for half a tone before the call went through:
"My talented woman, why did you just reply to me?"
Luo Quan quickly explained: "Sorry, sorry, I was recording a song just now and didn't notice the phone call, which made you anxious, Mr. Zhou."
Zhou Yangwen laughed loudly: "It's okay, it's okay. I wish I could contact you. I thought you found another platform and deliberately didn't answer my call."
Luo Quan also laughed: "We work together very well, why would we look for someone else?"
"Haha, I'm unfounded." After laughing, Zhou Yangwen also got down to business: "Do you have any requirements for the signing fee and share of profits this time?"
"You know my character, just watch and give me."
"Okay, China's exclusive licensing fee is 25 million, and the sales will be divided 50-50. What do you think?" Zhou Yangwen gave a very high price, but converted into US dollars, it is not enough for her to compose the theme song for the movie. Much.
However, the 50/50 sales share will be the bulk of her future income. Composing music for a movie is a one-time deal after all. Album sales focus more on steady flow, but her water is a flood.
"By the way, in addition to digital albums, can physical records be sold simultaneously?" Luo Quan added a condition.
Zhou Yangwen was stunned: "Physical records? Synchronization is possible, but physical records cannot be sold in the Chinese market."
Luo Quan nodded: "It's okay. You can print less. If the sales are good, it won't be too late to add more."
Zhou Yangwen thought for a moment and said tentatively: "Then print a million copies first?"
Compared with Luo Quan's current total record sales, one million is only a drop in the bucket, but in the Chinese physical record market, this number is already at a level that can stabilize the best-selling record of the year.
In Zhou Yangwen's mind, this number is actually a bit large, and he does not mean to belittle Luo Quan at all. It is just that the market does not have such conditions, and what fans prefer is digital albums that can be purchased with just a few clicks.
"Just one million. I only have so many die-hard fans in China. My foreign language albums all have physical records, so I can't favor one against another in Chinese."
After everything was settled, Zhou Yangwen said eagerly: "Okay, I'll arrange for people to promote it immediately, and start printing after your ten songs are released... Do you want to shoot a few MVs or something? I have them here. Ready-made manpower and space.”
Luo Quan thought for a while, but still refused: "Don't bother me. I'll cut a few videos myself and send you some of my recent photos. I'll just print them out and put them into the record."
"Okay, I'll wait for your masterpiece to be released tomorrow night!"
That night, Penguin Music bought a top trending search, announcing that Luo Quan's new album would continue to be exclusively released on Penguin Music. The album has a total of ten songs, and each song is purchased individually for 5 yuan. If you purchase the total, you will enjoy a 25% discount. Only 35 yuan.
For a digital album without any MV or bonus items, the price is a bit expensive, but it is still within the affordability range of most people.
Penguin Music has also conducted many market surveys to know which groups use its own app and what level of consumption power each group has.
If someone sells an album for 35 yuan, there is a high probability that it will be sold out, but if it is Luoquan, then the price will appear to be very good value.
After all, her fame and the reputation accumulated from previous albums can easily make fans and passers-by pay for it, so even if she sets a slightly higher price, the public can accept it.
And after learning the lesson of his first Chinese-language album’s failure, Luo Quan learned the lesson this time.
The song will be first released only on Penguin Music, and there is no trial version. If you want to listen to it, you have to pay. In addition, Penguin Music also provides black technology to prevent piracy, so the sales this time should be very impressive.
The only thing I need to worry about is whether Luo Quan will be scolded for trying so hard to prevent piracy.
Nowadays, there are voices on the Internet complaining that record prices are too high. Most domestic digital albums are priced around 20, but Luo Quan directly raised the price by half. Going beyond the norm will naturally be criticized.
However, fame and reputation are there, so there are only a few voices like this. Whether it is expensive or not will only be known after the song is released.
The next night, I don’t know how many people turned on the notification function of Penguin Music on their mobile phones, just waiting to see the reminder that the new song was officially released.
The new song was released at eight o'clock, but at six o'clock, many people started urging her on Weibo and Station B. Everyone seemed so impatient for her new song.
No matter how much I urged, the set time could not be changed. Amidst the sounds of eager anticipation, it finally arrived at eight o'clock.
"Ding dong!"
"The title song "Nocturne" from Luo Quan's new album "Chopin in November" is shocking!"
"Here it comes!" Everyone who saw this message was shocked and clicked on the recommended link to Penguin Music with the speed of a person who has been single for decades.
The cover of the new album shows Luo Quan wearing a burgundy evening dress, sitting next to a piano and looking up at the sky. Behind him is the dusk sky, with several birds dotting the background.
The photo has a rather lonely and desolate mood, but this is not the focus of fans. The focus is on the new song called "Nocturne" underneath the cover!
Penguin Music has ingeniously made the page of the new album into an antique staff style. If "Chopin in November" is a movement, then "Nocturne" is the notes listed on the first line.
Click on the song, and two options will appear: buy it individually for 5 yuan, or buy the album for 35 yuan.
No one knows how many people have clicked to buy at this moment, including Penguin himself.
Because the system crashed, after most people made a successful purchase, the screen changed to: The network is not good, please refresh the page.
Then, no matter how many times I swipe it, it still looks like this. It doesn't work to exit and re-enter. I can't even open the purchase page for the new album.
Not only this page, but all the Internet functions of Penguin Music are gone, and you can only listen to the songs that you have downloaded before.
No one could have imagined that "Nocturne" would begin in this way.
Ten minutes later, "Penguin Music Collapse" became a hot search on Weibo.
Penguin Music’s official Weibo quickly issued a statement: “Due to excessive server load, the APP networking function is temporarily unavailable. We are deeply sorry for the losses caused to users.
Technicians have started working on repairs, please wait a moment! (Cry loudly)”
Although Penguin Music's statement was quite timely and its attitude was very sincere, the fans who had just paid obviously couldn't accept it. Some people in the comment area were chortling, some were anxious, and some directly cursed.
"Awesome, this is the first time I've seen Penguin's software crashed. How many people clicked in at the same time just now?"
"The internet was disconnected just after I made the payment. You won't swallow my money, right?"
“After waiting all day, you’re just going to show me this?”
“I couldn’t get it done in half an hour, so I started getting one-star negative reviews.”
"Can you understand the anxiety I have been accumulating for a whole day? I didn't sleep well last night to listen to Luo Quan's new song, and you ended up doing this to me? (Angry)"
"Good things come hard. Luoquan is very popular and there are too many people coming to listen to the music. (Laughing and crying)"
"Ahh! My "Nocturne" was gone before I even heard what happened after I bought it!"
"Haha, I was lucky enough to hear the prelude for several seconds."
"How about it, tell me how you feel."
"It sounds explosive. I can only say that it is Luo Quan. I think this prelude is worth 5 yuan."
"Stop talking. The more I talk, the more anxious I become, like a cat scratching its claws."
"Is the new song called Nocturne? The student party is still in class. I originally wanted to check out the reviews on Weibo, but everyone hasn't listened to it yet?"
“I can’t hear it for the moment, Penguin Music’s server is overcrowded.”
"What does it mean to be an international superstar?"
……………………
Originally, it was a bad thing for Penguin Music that the servers were crowded, but this news actually brought huge traffic.
When Penguin Music's official blog saw the excitement, they immediately revised the statement and pointed out that too many people purchased Luo Quan's new songs at the same time, so the server was overwhelmed.
Taking advantage of hot searches, ads were launched directly.
Although Penguin spent a lot of effort yesterday to promote Luo Quan's new album, after all, the time was too short and many groups were not covered.
This time Penguin Music used the method of sacrificing the server to provide Luo Quan's new album with huge buzz.
Now, almost all the users who were using Penguin Music just now knew about it. In addition, some netizens who didn't know that Luo Quan had released a new song also curiously clicked in and left an impression in their hearts.
Everyone is curious, what kind of album can crowd up Penguin's servers?
Penguin Music technicians repaired it at full speed, and Penguin Music resumed operation after being disconnected for about ten minutes.
And the answer to the question emerged on its own.
All users who have purchased the song can directly click on Luo Quan's personal interface to listen to the new song "Nocturne".
This song, which is very different from the current pop music in China, conquered the ears of all the listeners the moment the intro was played. Only Luo Quan could compose such a beautiful song in this era when melody is useless.
And the lyrics are no less impressive:
"A colony of bloodthirsty ants, attracted to carrion."
"I have an expressionless face and look at the lonely scenery."
……………………
In just a few words, a strange and desolate scene is presented, with a slowly dark music style. A love song with such words should be full of contradiction, but when combined, it sounds fatally good.
Ordinary fans are still immersed in Luo Quan's singing and start an endless loop.
And those singers who had been paying attention to Luo Quan's movements and bought the album as soon as the new song was released to learn from it were all in silence at the moment.
Can they learn such a style of music and such lyrics with excitement?
This is a style that has never been seen before in the Chinese music world. It is beyond this era, but it is not as harsh and unpleasant as those equally advanced experimental music. Instead, it is wonderful.
The voice that had been mentioned countless times resounded in the hearts of the singers: After all, it is Luo Quan, and she is the only one who can write such a song.
The style of the song may be imitable, but it is absolutely impossible to copy or surpass it. Luo Quan used her extraordinary talent to directly put a layer of ceiling on this style of music. No matter how hard it is for latecomers, they can only start with it. Under her shadow.
At the same time, Chinese music critics fell into a carnival. After waiting for a long time, they finally waited for such a good song with explosive quality and full of details.
Although I had already expected that Luo Quan's new song might be amazing, after all, the album is called "Chopin in November". How could I dare to choose this name without some confidence.
But these people still didn't expect "Nocturne" to be so outstanding.
In less than an hour, many well-known music critics wrote articles of several thousand words and began to play "Nocturne" in a fancy way.