Chapter 893 How to Sell
"Brother Fu, the patent for this new drug must be applied for as soon as possible, especially for European and American patents, and the focus is on American patents." Feng Yu handed the document to Fu Guangzheng. For a maximum of three years, this drug can be given to Bingcheng Pharmaceutical Group every year. Bring in hundreds of millions of dollars in revenue!
In the previous life, Pfizer relied on this drug. At its peak, its annual profit exceeded one billion U.S. dollars. Even if Bingcheng Pharmaceutical's brand is much worse, one or two billion U.S. dollars is always okay, right? What's more, it might be possible to develop the Huaxia market earlier.
"Isn't this the strong-yang medicine? That's the magic medicine you're talking about?" Fu Guangzheng was confused. Why did Feng Yu want the pharmaceutical company to develop this kind of medicine?
"This is not a yang-strengthening drug, but a drug that forces erections. The important thing is that it has no side effects on the kidneys. It is mainly used to treat impotence, and it does not have much delayed effect." Feng Yu explained .
"Uh~~ What's the difference?"
"The difference is that there is no concept of strengthening yang in foreign countries. This medicine is a prescription drug. Traditional yang strengthening medicines are called medicines for tigers and wolves. They are harmful to the body, but this one does not have those side effects."
no side effects? Fu Guangzheng's eyes lit up: "It's really as easy to use as you say?"
Feng Yu raised his eyebrows: "You can try it yourself. But you are fine. One tablet of 50 mg is enough, maybe half a tablet is enough. Don't take too much."
"Okay, let me try and talk. Let's talk tomorrow. If you can't find a female partner, I will introduce you to two."
"Get lost!" Feng Yu scolded with a smile. When everyone is the same as you, desire~burns with fire!
The next afternoon, Fu Guangzheng called: "Brother Feng, where are you?"
"At home, are you here, did you just get up?"
"Wait, I'll go to your house right now."
Half an hour later, Fu Guangzheng came up with some food and insisted on Feng Yu having a drink with him.
"Well, it seems that you have realized the benefits of this thing?" Feng Yu teased after taking a sip of beer.
"Hahaha, this is really a good thing. I took care of all three of them yesterday!" Fu Guangzheng raised three fingers and said loudly.
Feng Yu "..." tm you are taking this medicine, and you are still having fun!
"Brother Fu, this is just a medicine for treating impotence. If you are not sick, don't take it indiscriminately. Although the side effects are far less than ordinary medicines for tigers and wolves, you should understand the principle of three-point poison, right?"
"Understood, I don't plan to take it often. But why is your medicine a prescription?" Fu Guangzheng asked with some dissatisfaction.
Prescription drugs, how can I buy them without a doctor's prescription? Besides, how do you advertise prescription drugs?
"Brother Fu, is there no pharmacy in Xiangjiang? Are all pharmacies so regulated? Without a prescription, prescription drugs must not be available? Besides, this is not a sleeping pill. If you want to get a prescription, you can't buy it." It’s not that difficult, is it? This is a medicine used to treat diseases, of course it’s a prescription medicine.”
"That's right, many pharmacies have pharmacists, and they can prescribe medicines for patients by themselves. For registration and other things, just make your own. But what about advertising, how do you do it?"
"Low-key promotion in pharmacies and hospitals,
Let the doctor sell the medicine. As for privately, you can find those punks~ punks to promote, and I still have an important promotion channel. "Feng Yu said with a smile.
"What is the important promotion channel?"
"A film company, an island film company, an island film company specializing in body art films!"
The Sixth Sense Company has not only acquired a TV station, but also established a film company in the United States, which is legal in that state.
"Body art film?" Fu Guangzheng suddenly realized, "You're talking about pornographic movies, right?"
"Vulgar! What kind of pornographic movie? It's a body art movie, and it can also be called a love action movie!" Feng Yu looked at Fu Guangzheng contemptuously, "What do you think the actors in the movie are capable of fighting?"
"It looks good, but isn't it all cut?"
"What if I say, it's not cut, but we took our Vigo?" Feng Yu said with a wicked smile.
"Then many people will also want to become so brave and buy this medicine! This is really a genius idea!" Fu Guangzheng laughed.
Using pornographic movies to promote this drug is absolutely perfect!
"We Xiangjiang has so many tertiary-level films released every year, can't we put an advertisement? There are too many companies shooting this kind of movie in the world, as long as a few more advertisements are placed, it will play a very good role." The role of propaganda. In fact, there are more impotent people in Europe and America than in Asia."
How did Pfizer promote Viagra in the previous life? It is the method Feng Yu said, implanted in adult movies, advertised on adult channels, and then through word of mouth publicity and their private publicity, etc., plus going through the road to the hospital, Let this medicine become the medicine recommended by the doctor.
In the United States, there are many more people who go to see reproductive health than China. This is a problem that plagues many men all over the world, or it also troubles women. Sometimes, women buy this medicine for their lovers, or even secretly give it to their lovers.
The United States claims to have strict supervision over prescription drugs, but when you think about the extent of marijuana proliferation, you know that the country of the United States is actually just a glamorous country. It is not difficult to sell prescription drugs as over-the-counter, especially in the United States, there are many small clinics and a lot of private doctors.
As long as you give benefits to those people, they will distort the facts. If you are not sick, you can also say that you are sick, and if you say that you are sick, you can say that you are sick. The average person in the United States rarely changes to a private doctor, so they are not afraid of being exposed.
And after using this drug, they experience the effect, who will say anything. Many people even find a doctor to prescribe this medicine for him.
To put it bluntly, this kind of thing affects a man's self-confidence. Most men are very concerned about it and will try their best to improve and enhance their abilities. This will give them a thrill of conquest! 》≠miào》≠bi》≠gé》≠,
"Okay, I know it's time to do this. I'll arrange for people to go to various places to apply for a patent right away. Well, when will your drug be on the market?" Fu Guangzheng asked.
"It will be ready in April, and now we are hurrying to produce."
Before New Year's Day, Feng Yu asked Bingcheng Pharmaceutical to start production. This drug should be launched simultaneously in the world, not just in the Chinese market. The main reason is that the packaging is a bit troublesome, and it is necessary to get instructions in multiple languages. Feng Yu felt that after a year or two, when the market opened up, several pharmaceutical factories had to be established around the world.
Even if only this drug is produced, it can bring a steady stream of profits. Coupled with some vitamins and other nutritional products, it is definitely more cost-effective than exporting.
"Okay, I'm going to ask people to contact the pharmaceutical distributors in various countries to ensure that this drug enters the markets of many countries around the world as quickly as possible. I know that the main target is the United States. You have said it several times."
Before Feng Yu opened his mouth, Fu Guangzheng knew what Feng Yu wanted to emphasize. Feng Yu told him very clearly that Pfizer in the United States has a drug that is very similar to this one. If it is a little later, the huge market may be taken away.
After Fu Guangzheng left, Feng Yu picked up the phone and called Masao Kameda. This matter also required Masao Kameda's help.