Chapter 915 A New Era
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On September 5, with the release of Warner Bros. action film "Gun Down" starring Steven Seagal, the summer of 1997 is also coming to an end.
In general, this summer has a tragic start. It was crushed by the two blockbusters "Finding Nemo" and "Casino Royale" with a ticket potential of more than 300 million US dollars. It is the "Lion King 2" that Paramount Pictures' North American ticket finally barely exceeded 200 million US dollars, and it is definitely not a success.
However, in July, the chaos in the film market began to calm down. Fox's "Ice Age", MGM's "Scream 2", Universal's "Air Force One" and other films have achieved very good ticket results.
Among them, the performance of "Ice Age" is undoubtedly the most eye-catching.
This is not only because "Ice Age" finally received more than 176 million US dollars in North American tickets at a cost of 59 million US dollars, but also this 3D animated film is also the first animated feature of Blue Sky Animation Studio.
Although it is well known that Blue Sky Studio is fully supported by Firefly in terms of technology, as a neodymium film, it can get a good reputation in North America and tickets that are more than three times the production cost, which still gives great stimulation to other film studios.
You know, in addition to "Casino Royale", the most eye-catching ticket performances this summer are "The Lion King 2", "Finding Nemo" and "Ice Age" that have been released one after another. Just for these three animated films, the sum of summer tickets is close to 600 million US dollars, which is almost a quarter of the total summer tickets.
Before "Ice Age", although several major Hollywood film divisions began to establish their own animation film departments, due to the influence of the concept of 2D animation being monopolized by Disney and 3D animation being monopolized by Pixar, coupled with the long production cycle of animated films, these Film divisions all feel that it is very difficult to make a successful animated film.
But now, whether Blue Sky Studio broke the traditional SI dimension or was driven by big interests, several other major Hollywood film studios have begun to increase their investment in the automatic animation department.
On the other hand, the tragic battle in June also made Hollywood realize that it can no longer stick to the traditional practice of putting key films before the July 4th Merrill Day, which will only cause very serious consumption.
The performance of tickets in overseas markets has also further attracted Hollywood's attention.
This year's two billion-vote seeded "Finding Nemo" and "Casino Royale", no matter which one, the overseas votes obviously surpassed those in the United States. When many media are still arguing for "Casino Royale" to break the first-week ticket record again in North America While amazed, the film's overseas first-week ticket has easily reached a height of 13.6 billion US dollars.
In its 13th week of release, "Finding Nemo", which has accumulated more than 3.3 billion US dollars in North American tickets, has also reached 3.9 billion US dollars in overseas tickets. At the same time, many overseas markets have not yet been released, and there are at least 200 million US dollars in ticket potential to be tapped in the future. , far unlike North America, which has entered the final phase.
If you push it forward, into September, the "Titanic" that began to be completely downgraded worldwide, the overseas ticket finally reached an astonishing figure of 1.6296 billion US dollars, and the total global ticket of the film finally broke through. An unprecedented $200 million.
The Paramount Act of 1948 and the subsequent rise of the television industry completely ended the thriving American film industry during the Hollywood Yellow Age.
But in recent years, as Hollywood movies have frequently created ticket miracles on a global scale, the whole of Hollywood has gradually realized that for the American film industry, another new yellow era is coming. Moreover, this is an era with the rapid development of high technology and economic globalization. If you cannot catch up with this kind of transformation, you are destined to face the fate of being eliminated again.
Among them, the biggest one is undoubtedly the rapid integration of several major media groups in North America.
I have to say, this is actually a very ironic thing.
The Paramount Act of that year was designed to prevent one big monopoly giant from having a negative impact on the entire industry. But the result of this move has hit the American film industry hard. In recent years, the Paramount Act has existed in name only, and several major media giants have even extended their hands to the online industry, which should be banned, but Hollywood has shown a rapid recovery.
With the end of this summer vacation, Hollywood once again started a major event related to the integration of the two major media groups.
Viacom received bs television network, as well as Seagram and European music giant Polaroid Group.
It's almost a well-known fact in Hollywood that Viacom takes bs.
Summer Redstone has been expanding Viacom Group's TV business non-stop since the 1980s. Firefly and News Corp. jointly pressed the release of "The Lion King 2", resulting in the film's $300 million North American ticket. The potential 2D animation film finally ended in the early 200 million, which further stimulated Redstone, making the other party finally determined to open the collection of bs.
For Viacom to swallow bs, Eric is very happy to see it.
North American TV stations have already shown signs of decay. In recent years, more and more cable TV stations have been taking a lot of market share. At the same time, due to the influence of the new technology wave, the market value of bs has also swelled several times. It can be said that at this time Viacom swallowed bs. Even if there is no memory of the previous life, Eric can also judge that this TV network will Become a big burden to Viacom Group.
However, Seagram's collection of Polaroids was beyond Eric's expectations.
The incident was uncovered when a reporter from a European newspaper took photos of Seagram's Edgar Bronfman meeting with Polaroid executives.
When he acquired Universal's parent company a, Seagram already owned a very large Universal Music in North America. If he merged with Polaroid, the largest record company in Europe, the strength of Universal Music would far exceed that of other top-ranking players in the world. Several record companies.
"Okay, I'll send a plane to pick you up in Brisbane, but don't be too arrogant, and also, should you kiss...well, it's good, but it seems to be on the foot, come again...haha, okay Come on, don't make trouble." In the conference room of Firefly Studios, Eric was leaning on the boss chair with his feet up on the desk, talking on the phone with Miranda Kerr, who was far away in Australia, when the office door was pushed. Open, Elizabeth walked in without knocking on the door: "Well, that's it, I'm here for Ke, hang up first, goodbye."
Elizabeth glanced suspiciously at Eric's face who hung up the phone in a hurry, and found nothing unusual. She curled her lips and sat opposite to herself, holding the whole pile of documents on Eric's desk into her arms. Look inside.
Putting the phone on the desk, Eric sat up straight and looked at Elizabeth who was flipping through a thick stack of documents: "Are you blatantly being a commercial spy?"
Without raising her head, Elizabeth said, "Hmph, I won't hold you back for talking on the phone with those little foxes. How dare you be so righteous."
"I've been thinking about being righteous as my motto recently," Eric said with a smile, taking out a pencil from the pen holder and correcting a script in front of him.
The script in his hand is "The Lord of Despair" that he just remembered a few days ago. Eric spent a few hours, simply wrote a script to construct the SI, and then threw it to Mark Che, the original screenwriter of "The Lord of Despair". profit.
Now Mark Cherry is just a very inconspicuous little person in Hollywood, naturally conscientious, and soon wrote the complete outline of the first season and the script of the first three episodes.
Just after writing a few lines on the script of "The Lord of Despair", Elizabeth, who was opposite, burst out laughing.
Eric raised his head: "You are so scary, what if you scare me out of a horror movie script, you have to bother SI to write it."
Elizabeth threw the stack of documents in her arms back to the desk, leaving only one folder, and raised it, still with an uncontrollable smile on her face, and said, "This, the script of 'Teddy Bear' is really too much. It's vulgar, who wrote it?"
Eric pointed to himself with a pencil: "Recently, the inspiration has burst out, and I can't stop it."
Elizabeth rolled her eyes subconsciously, raised the folder in her hand, and said, "I want it."
"Come and lie on the table, I'll give it to you."
"Ah, you bastard, you don't think of good things in your mind, no wonder you wrote such a vulgar script," Elizabeth picked up a small ornament next to the monitor and threw it at Eric.
Eric reached out to catch the "Resident Evil" Ada Wang figure with a crossbow, put it away carefully, and said, "This is out of print, if it breaks, I can only put you on the table as compensation. "
Elizabeth snorted again, shook the "Teddy Bear" script in her hand, and no longer mentioned what she asked for, just said: "Teddy bear is a plush toy that many children like, you just write it like that. , is the copyright owner willing?"
"Generally, copyright owners are unwilling, and I think there are only two reasons, one is that they have not given enough money, and the other is that they have not given enough money," Eric explained: "Anyway, Firefly has signed a contract with them. With the copyright agreement, how we want to write the script has nothing to do with them.”
"Hmph, I don't have to think about it, they must have been tricked by you, thinking that you were going to make "Teddy Bear" a Disney-style children's feature film. If they knew in advance that the script would be so vulgar, they probably wouldn't sell it. of."
Eric smiled and said: "That's not necessarily, it depends on whether the money is enough. However, this is a movie made, it must be R-rated, and children can't watch it at all, so it won't be affected. Good. Now, what's the matter with you, don't you suddenly think that I can't extricate yourself and run over, if I remember correctly, we just met the night before?"
"Who would miss you," Elizabeth curled her lips, took out a portfolio from her handbag and handed it over: "This is the Shrek script that Chris Wedge and the others just finished, you can help me read it."
Eric reached out and took it, opened it, and said, "Why don't you just send it to my mailbox, how convenient?"
"Everyone is in a hurry. Who knows when it will be sent by e-mail. When will you send the news? I won't be leaving this afternoon. You can read it for me and give suggestions for revisions. Well, that's it."
"Okay," Eric nodded with a smile, "then make me a cup of coffee first, add a piece of sugar, and put more cows."
Elizabeth gestured to grab the Ada Wang figure again, and then stood up and walked out of Eric's office.
After a while, she put the coffee in front of Eric, and she said, "Didn't it say that Seagram is going to receive Polaroids recently, don't you feel it at all?"
Eric turned the pencil in his hand and asked casually, "How does it feel?"
"I said yes, you never thought about robbing Polaroids. Recently, there have been more remarks about pirate players being pirated?"
"I only know that Firefly's performance will increase by more than 50% this year. Although digital music revenue still accounts for only 10%, they are smarter and should know where the future trend is. For brand-new technology, the only way to stop It will kill itself. Siemens wants to sell Polaroid now, perhaps because of the rise of digital music in the next few years.”
"Then Seagram is a fool, can't they see this?"
"It's not a question of being stupid or not. Edgar Bronfman can't be too stupid to take Seagram's position from his family. Of course, I don't think he's too smart. Just, just Like Redstone, many people only see immediate short-term benefits, and are not willing to think too far into the long term."
Elizabeth nodded SIly and smiled again: "You are thinking very long-term. Fireflies have not expanded in the past two years. I am afraid that the annual growth rate will soon decline."
Eric approved another line on the script in his hand, and continued: "Even if Firefly Group's performance stops growing, it will be enough for other Hollywood film divisions to catch up for several years, not to mention, it is uncertain whether it will stop growing. Recently It’s not like you didn’t know the economic bubble for a few years. Firefly is not a listed company and can’t enjoy too many dividends brought by the bubble. Therefore, it is unwise to expand now. After two years, the bubble burst. , is the moment when the fireflies can show their strength."
"Then what do you think of Seagram's collection of Polaroids?"
Eric remembered the original time and space, the integration of the media group was completed, and only the information that the Universal Group continued to change hands in the new century, said: "Well, I can only say that once Seagram completes the acquisition of Polaroid, the future will be The family secretary will become a hot potato, whoever picks up will be unlucky."
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