Chapter 248 Trailers and Previews
The Spring Festival slot was given to "Shaolin Temple".
This film, which has made a brilliant achievement in history, is now uncertain.
The two continued to study, and "Tai Chi 2" must leave enough time for post-production, and the same is true for "Orphan". If they still go to the Berlin Film Festival next year, it would be too hasty... Suddenly, the two said at the same time:
"Go to Cannes!"
"Go to Cannes!"
Cannes is what Hong Kong people call Cannes.
"The Cannes Film Festival is held in May every year, so we have plenty of time. We can bring Tai Chi 2, Orphan, Wrong Turn 2, and Dark Rising 2 to sell films."
"Wow, four films at once, the strength is growing visibly."
Chen Qi nodded, and said, "But if it's delayed until May, my payment will be slow again. I still want to continue making films, and the company is short of funds."
"If there are difficulties, Great Wall can..."
"No, no, I have a way. Tai Chi has been sold in so many regions, it should have been released in all of them, right?"
"It should be."
"How is the result?"
"I have some scattered feedback saying that the box office is good. What do you want to do?"
"Actually, I brought a copy this time, and I pre-cut 5 minutes of content. Uncle, please ask the film distributors from Japan, South Korea, and Southeast Asia to come over, and we will take a look first."
"You are..."
Fu Qi was stunned and said strangely: "You want to sell trailers?!!"
"No, no, this is called a trailer, which is much more conscientious than a trailer!" Chen Qi smiled.
The selling of trailers for Hong Kong films began in the 1950s.
At that time, World War II had just ended. Overseas Chinese in Southeast Asia were homesick and the demand for movies full of traditional Chinese flavor increased greatly. The works produced by major Hong Kong film companies were in short supply, and the selling of trailers came from this.
Later, the political situation in Southeast Asia was unstable, and the policies of various regions changed from time to time, so the selling of trailers was once out of business.
In the 1980s, Hong Kong films began to prosper again. First, the film producers in Southeast Asia made a comeback. In the late 1980s, the ban on Taiwanese films was lifted, and Taiwanese film producers rushed in with money, making the selling of trailers flourish again.
Trailers are not equal to trailers, this point must be distinguished!
The more sophisticated trailers will make a poster with the photos of the leading actors printed on it.
The less sophisticated ones will write a note with the title of the film and the leading actors - usually big stars, and then nothing more. With this note, you can make money from Taiwanese and Southeast Asian film producers.
For example, when Wong Kar-wai made "Ashes of Time", the film producers took a look and said, "Wow, this is a martial arts film with an all-star cast!"
Pay up! You must pay up!
And then there is nothing else...
What is the most outrageous thing? Listing a list of ten movies at once, tricking the film distributors into paying, and generally giving a deposit of 20%-40% for each movie, which is a lot of money.
Then it was delayed. When will the ten movies be finished?
In the end, only three or four were delivered, and the film distributors were cheated.
The advantage of selling trailers is that it can mobilize funds, but the disadvantage is that they are not enterprising, shoddy, and lose credibility, which is one of the main reasons for the decline of Hong Kong films. So it's still the same old saying, can Hong Kong filmmakers blame the mainland?
Hong Kong films are killed by themselves!
And what Chen Qi wants to sell is real video materials, which is called a trailer. It's so conscientious.
…………
"Ah~ Hong Kong really exudes a breath of fusion of tradition and modernity!"
A few days later, Shinji Nakamura of Japan's Toho Company landed in Hong Kong and beeped in the unique exclamation tone of Japanese.
He is dressed like a typical Japanese company employee today, with a decent suit and leather shoes, a leather briefcase, and a meticulous tie, showing spirit and competence from head to toe. There is no way, Japan's economy is so powerful now, so powerful that it has started to kill its father.
Then he was pressed to the ground by the American daddy...
Despite the internal and external troubles in the United States, it is still okay to beat his son, unlike in later generations, when the life and death of the great old Biden is unknown, and Harris is suspected of tampering with the will, which is like a third-rate palace drama.
At the beginning, "Tai Chi 1" was negotiated by Shinji Nakamura, and he spent 1 million US dollars.
He was scolded when he went back, and what was the result?
The event was unprecedented. After many theaters were full, they temporarily added standing tickets. The Kitano Theater in Umeda, Osaka, set a record of more than 12,000 audiences in Japan in one day.
The final box office was 3.6 billion yen. According to the profit distribution of Japanese industries, the distributor can get 50%-60%.
Toho earned 2 billion yen, about 9 million US dollars!
So when he heard the news about Tai Chi 2, Nakamura rushed over without stopping. He took a short rest in the hotel and then hurried to the Qingshui Bay Studios. As a result, he didn't see the real owner, but saw an annoying guy.
He didn't know him, but he looked annoying.
Jin Minyong also stared at him, also annoying.
China, Japan and South Korea, they don't like each other, and they mock the third one together. This is a routine.
"Humph!"
Jin Minyong looked down at him with his nose and rushed upstairs. Tai Chi is also very popular in South Korea. Seoul has 290,000 viewers and the overall box office has entered the top ten of the year.
The two went up and waited for a while. The film producers from Singapore, Malaysia and Thailand also came.
Fu Qi didn't invite too many people, these four were enough.
After a brief greeting, they went to a screening room on the studio. The copy brought by Chen Qi finally came in handy and played a 5-minute video.
Historically, Japanese people generally don’t buy Hong Kong film trailers because they are too ridiculous, and the Japanese market is very weird. Except for a few actors such as Cheng Long and Yuen Biao, most of them are out of business.
Yes, Japanese people like Yuen Biao’s films very much, and I don’t know why.
Now Chen Qi got the trailer, so they saw Li Lianjie fighting with Zhen Zidan’s cloth stick, the strange and beautiful two-faced Bodhisattva, the Holy Mother of Huanglian, and Li Lianjie fighting in various ways... His scenes took up half.
The film producers came for him, so they had to show it to them!
"Pah pah pah!"
The movie was over in just five minutes, and several people praised: "Twisting cloth into a stick, this idea is great, I can't wait to see the complete movie!"
"You have added a lot of elements, I like it!"
Everyone communicated in English, and Chen Qi didn't pretend in front of Fu Qi, and said fluently: "First of all, thank you for coming from afar. I believe everyone knows the purpose of this trip. I will cut the crap. Tai Chi 2 has just finished filming and entered the post-production stage."
"We are now selling the pre-order rights of Tai Chi 2. Everyone is in the industry. Hong Kong films generally cost 20%-40%, And there is nothing, only the title and actors. We will only charge 15% to show our sincerity. "
"If you are willing to discuss further, please stay. If you want to watch the whole movie in Cannes, we welcome you."
"..."
After a short silence, Nakamura Shinji asked: "Mr. Chen Qi, we rarely pay a deposit for a movie in advance. Why don't you discuss it in Cannes?"
"We have our considerations. We can only say that if you give up now, we do not rule out looking for another Japanese film company, or directly looking for American film companies to discuss global copyrights. "
"..."
Another silence, no one wanted to leave.
"Okay, it seems that we have reached a preliminary consensus. Now we can talk about the specific price!"
(No more...
The crosstalk circle is really lively recently!)