Chapter 199 Exclusive Agency and Great News
Li Xiaofan has previously negotiated agency distribution agreements with the world's two largest well-known probe suppliers, IDI in the United States and INGUN in Germany. The conditions given are not bad. According to the market price, the gross profit is basically about 45%.
There have been several companies in Singapore that have been acting as agents for the probe products of these two companies. The market prices are basically transparent and the profit margins are basically locked.
Li Xiaofan worked in this industry in his previous life, and he knew that in this very segmented industry, the biggest profits were taken by the manufacturers.
Therefore, he wants to find a new supplier with reliable quality to supplement the market. It is best to be the exclusive regional agent of this new supplier, because opacity will lead to high profits.
So he searched for QA Technology, an emerging probe supplier located in Hampton, New Hampshire, on the Yahoo website a while ago.
Huangtian paid off, and he really found him last week. A testing technology at MIT
On the S electronic bulletin board, in a discussion on the topic of ICT testing technology, I saw a message from an engineer from QA Technology Company, and he also left an email address.
So he tried to write an email to an engineer from a QA technology company, telling him that he was an electronic testing service company from Singapore and wanted to talk to the person in charge of sales at their company about cooperation in probes and other businesses.
Now this email is from Jeffrey, the vice president of sales and marketing at QA Technology Company in the United States.
In the email, Jeffrey introduced the history of the American QA Technology Company very enthusiastically. It turns out that this company started making precision connecting devices and probes in 1985, but they had been focusing on the American market before. Now I saw the email Li Xiaofan's Yifan Company is interested in distributing their products and feels very honored. They are willing to discuss in-depth cooperation with Li Xiaofan in the Asia-Pacific market.
Finally, Jeffrey attached a probe quotation list to the email. The price was much cheaper than that of IDI in the United States and INGUN in Germany. He also told Li Xiaofan that he had asked his assistant to courier many samples for Li Xiaofan to try.
In his previous life, Li Xiaofan's company was also one of the largest agents in Asia for QA Technology's precision connectors and probes. He knew that the quality of their products was still very reliable, but now QA Technology's products are not as well-known as the American IDI and There are two major INGUN companies in Germany.
Last week, Lin Qianxue called Li Xiaofan over and told him that Ximu Electronics had recently received a lot of circuit board orders, making their electrical testing workshop very busy.
In fact, their customers are still old customers of multinational companies such as Compaq, HP, Seagate, Philips, General Adecco, IBM, etc., but now product updates and iterations are rapid. Circuit boards need to be replaced with new models as products are updated. Once the new models are replaced, all the test fixtures in the electrical testing workshop must be remade, so all the probes on each test fixture must be redesigned and purchased.
A new test fixture requires at least 500 sets of probe bases and probes. Many computer motherboards like Compaq have more than 2,000 test points, requiring more than 2,000 sets of bases and probes.
Lin Qianxue listened to Li Xiaofan's opinion on what type of probes were best for the second-generation TAIYO electrician's machines, and finally gave Yifan Company's first order of 8,000 sets of probes as a meeting gift.
The price of a single probe's needle base and probe is not very high, usually about a few cents in Singapore dollars. However, for a large circuit board manufacturer like Westwood Electronics Factory, the probe is a consumable item and is used in large quantities every month. These 8,000 sets of probes are still the smallest order and are used to test the waters of Yifan Company.
After Lin Qianxue submitted the order inside the factory, and Zheng Zaisheng, the boss manager of the production and manufacturing department, signed it, the purchasing department just went through a simple process. Because the price of such professional and urgently needed accessories was also transparent, the purchasing department cooperated very well with the production and manufacturing department in their work and did not dare to delay the shipment of circuit boards, so they quickly placed a formal order to Li Xiaofan's company.
Although the total price of this first order of 8,000 sets of probes was not high, only more than 4,000 new dollars, it was of extraordinary significance to Li Xiaofan's Yifan Company. From then on, they officially entered the supplier list of Ximu Electronics Factory.
Because he had not contacted American QA Technology before, Li Xiaofan chose to use 50/50 probe products from American IDI and German INGUN for these 8,000 sets of probe orders. His strategy was to let the two companies compete and tell them a message: now Who has the final say!
Li Xiaofan immediately replied an email to Jeffrey from QA Technology, telling him that he was very confident in QA Technology's probe products. However, if QA Technology wants to enter the Asia-Pacific market, it is not enough to just deliver samples by express delivery. It needs to prepare a considerable number of various types of probes in Singapore, because Yifan Company may need to purchase them at any time. Currently, the operating rate of the electronics industry is very high and JIT (Just In Time) is very important. If you wait for your probe products to be sent from the United States to Singapore, the day lily will be cold!
In the email, he suggested to Jeffrey of QA Technology: One option is for QA Technology to send a sales representative to Singapore and set up a product warehouse in Singapore to facilitate Yifan Company's rapid procurement. The second option is to invite Jeffrey to Singapore to inspect Yifan Company and communicate in depth, so that Singapore Yifan Company can be the exclusive agent of QA Technology Company of the United States and keep the goods at Yifan Company...
Li Xiaofan roughly guessed that QA Technology Company of the United States is likely to choose the second option, because the cost of sending an employee from the United States to Singapore is too high!
At the end of the email, Li Xiaofan sent the order photo of Ximu Electronics Factory as an attachment, of course, some confidential information such as price was mosaiced.
Sure enough, Jeffrey replied to Li Xiaofan the next day. He might fly to Singapore in person in a few days to meet with Li Xiaofan in person, and he would also bring a batch of probe products with him according to the requirements in Li Xiaofan's email.
After dealing with the email from QA Technology Company of the United States, Li Xiaofan found that there was another new email in his mailbox.
This email comes from Mike, the purchasing director of ALCO department store in the United States.
In the email, Mike told Li Xiaofan a good news: all the products provided by their Yifan company have passed the quality and safety inspection of ALCO department store in the United States, and now only the last process is left. Mike plans to fly to Singapore with one of his purchasing colleagues in three days to visit Singapore Yifan Private Limited and Li Xiaofan, and then plan to let Li Xiaofan accompany him to the mainland of China to inspect the supply factory, and ask Li Xiaofan to assist in making an inspection plan for the mainland and give him feedback as soon as possible...
Oh, great!
Li Xiaofan jumped up from his chair excitedly, which scared Jenny who was delivering coffee.
"Mr. Li, what's the matter that makes you so happy?"