Chapter 546: Learn From Li Mu

Li Mu invited Xiao Fangfang to sit down on the sofa in the reception area, and the two staff members who followed her said goodbye and left, Li Mu poured a cup of tea for Xiao Fangfang, Xiao Fangfang thanked him, and immediately said: "Mr. Seeing you, I'm old, and the last trip to the mainland was not easy. It's not too convenient to visit you in person. I didn't expect the staff to check the list of Miss Du and her party a few days ago, and there was actually your name in it. At first, I thought it was just the same name, but after inquiring about it, I found out that the owner of Makino Image is actually you, so I am really very happy that you can come to the party of the Seedling Care Fund this time."

Li Mu guessed that Xiao Fangfang should have a certain understanding of her own background, so she did not hide it: "To be honest, Du Wei is my friend's sister and a contract artist of our company. It is her first time to come to Hong Kong to participate in an event. , I have to accompany her here to be at ease."

Xiao Fangfang nodded in understanding and said, "Actually, when I decided to invite Miss Du, I didn't know Mr. Li that you were the boss of Muye Yingxiang. I initially paid attention to the 3321 scholarship fund for you. It has been four years since I worked as a seedling protection fund, and I encountered many problems in the process. I once thought that doing charity was one of the most difficult things in the world, but after learning about the model of 3321, I realized that With a good model, it can be very simple to do charity, and it can affect a lot of people, 3321 has given me a lot of inspiration in charity."

Li Mu said humbly, "President Xiao, you are wrong."

Xiao Fangfang waved her hands very seriously and said, "It's not a false praise at all, you don't know how difficult it is to do ordinary charity, such as the seedling care fund, every penny of the foundation, I have to sacrifice my old face to go everywhere. Asking people for help, or asking some business owners to donate money, or asking some celebrities to donate some unwanted things for charity sales, but business owners are very realistic. If I only want money, they are like sending beggars, donating tens of thousands or even Thousands of mosquito money are passed away. If you want them to donate a little more, you must first make a social impact, such as inviting some stars to do charity gala, bazaar, etc. Only when there is media attention and business owners are willing to donate more money, this way The charity is to eat one meal but not the next."

When Xiao Fangfang said this, he sighed softly and said, "The funds of the Seedling Care Fund often break. Sometimes, once the funds break, even the employees' salaries cannot be paid. This model is too unhealthy and far from being as clever as 3321. Be able to be self-sufficient, fully mobilize each role and let them play their due role.”

Li Mu nodded and said to her: "To be honest, it was a great coincidence that 3321 was able to develop, because it faced college students and high school students. In mainland China, the college entrance examination is a major event that changes the fate of life. Every student and student’s parents attach great importance to it. In order to surprise the college entrance examination before the college entrance examination, fresh candidates have a rigid need for tutoring and tutoring. Only when there is demand, will the market be created, and the market will create wealth. If such a model is transplanted to the Nursing Fund I'm afraid it won't work at all."

Xiao Fangfang also nodded in agreement: "I have understood this, 3321 does have a market that belongs to it,

That's why we can achieve such a huge scale of charity without asking anyone. "

After that, Xiao Fangfang looked at Li Mu and said, "So I really want to learn from you, and I want you to help us design an advanced model for the Seedling Care Fund. For me, I really hope that the Seedling Care Fund can develop forever. Go down and help minors who have been or may be sexually assaulted, but if it really can't find a healthy development model, it will die sooner or later."

Li Mu was ashamed. He didn't know anything about charity at all. The reason why he did 3321 by mistake is because Liu Nian was worried about not being able to find a tutoring job during the National Day. Li Mu has been working on the Internet for many years and is keenly aware The communication method between the supply and demand sides is single and not smooth, so he tested the water and made 3321. He did not expect the results to be very good. He vigorously promoted 3321 in the follow-up. days of payment products.

All aspects are compatible, and it is in line with the right time and place. Only Li Mu can make 3321 bigger and stronger. If he really wants to do charity in a serious way, he can't make no sense. First of all, the biggest problem is that if he can't solve the source of funds, he doesn't know where to go. get money.

Xiao Fangfang is a veteran star and has a very good popularity in the Hong Kong and Taiwan entertainment circles, so she can rely on her face to get the support of stars and funds, and she can rely on her face to enhance the social popularity of the Miao Nursing Fund. This is her resource. He is much better than himself. If he is not a 3321, but a charitable fund with no profitability, I am afraid he can only throw his own money into it and let him go out to find money. How can he have this face? Is Xiao Fangfang easy to use?

However, it was not easy for Li Mu to reject the other party directly, saying that he was powerless. After all, he was an old senior in the entertainment industry, so he couldn't perfunctory her like that.

After thinking about it, Li Mu asked her, "President Xiao, what is the monthly fixed expenditure of the Seedling Care Fund?"

Xiao Fangfang said: "We have more than 20 full-time salaried employees, and more than 300 volunteers who help from time to time. Together with our office space, business expenses and other miscellaneous items, the monthly fixed expenditure is 20 yuan. It costs about 10,000 Hong Kong dollars, but the biggest expenditure is charitable funds. We have now sponsored more than 200 minors who have been sexually assaulted across Hong Kong, helping them settle down, study and provide regular psychological counseling. The full-plan expenditure for the project will reach more than 600,000 Hong Kong dollars per month, and under normal circumstances, funds will be tight every month, so our average expenditure on this item is about 500,000 Hong Kong dollars."

Li Mu nodded. The monthly expenditure of 700,000 to 800,000 Hong Kong dollars does not sound like a lot, but at the moment, the value of Hong Kong dollars is a little higher than that of RMB. The 700,000 to 800,000 Hong Kong dollars are almost 100,000 US dollars, and the purchasing power is still very powerful.

In fact, charitable foundations all over the world are facing one of the most rooted problems, nothing but difficulty in raising funds.

For large charitable funds, they have their own mode of survival. For example, a billionaire like Bill Gates spends hundreds of millions of dollars to make a charitable fund. The principal of this charitable fund is basically unchanged. It will be used by the foundation to make appropriate financial investment, and then use the money earned from financial investment to do charity, that is to say, money makes money, only spends money on her son, and the money will never move.

But this is a trick played by large charitable funds. Even if hundreds of millions of dollars are thrown into the bank to get interest, there is less than 10 million dollars in revenue a year. There may not be a total of one million Hong Kong dollars in the book. If you want to use this money to make money, it is estimated that you will not be able to support yourself, so what else do you need to do for charity.

Xiao Fangfang said that the current account of the Miao Nursing Fund is indeed only enough to cover the expenses for about a month, so she has to keep trying to find ways to find money in various ways, but the Miao Nursing Fund has been operating for almost four years, and now she is brushing her face. The effect of the show has begun to be greatly reduced. In the past, Xiao Fangfang went out of her way to seek out stars from all walks of life. Everyone brought something to auction, and they could raise two or three million Hong Kong dollars, but now there are many stars who no longer buy it, and even those The people who bought it became more and more responsive, and the things that everyone took out became less and less valuable. In the last charity bazaar, a star even donated a broken golf club, which made Xiao Fangfang feel a lot of blows.

Although Li Mu does not understand charity, he clearly knows that the Seedling Care Fund itself has no ability to make money, and it is impossible to find a business model for it if you want to break your head, so Li Mu is going to temporarily divert this topic and say to Xiao Fangfang: "President Xiao, I will definitely think about what you said, but I'm afraid I won't be able to come up with a really effective plan right now."

Xiao Fangfang also nodded understandingly and said, "This is not in a hurry, I can persevere in the past four years, and I don't care about waiting for a while, but Mr. Li, I hope you can take my request as an important thing. Think about things, no matter what the outcome is, I, Xiao Fangfang, are grateful!"

Li Mu hurriedly said: "You are serious, this is what I should do, and I will definitely think about it carefully."

Xiao Fangfang smiled gratefully at Li Mu and said, "With your words, I am relieved."

Li Mu nodded and asked her: "By the way, President Xiao, I have a question in my heart, and I would like to ask you to clarify it."

Xiao Fangfang said, "Mr. Li, please speak."

Li Mu then asked, "Why did the Seedling Care Foundation invite Du Wei as a guest?"

Xiao Fangfang smiled slightly and said, "It's Leslie. I told him that it is too difficult to raise funds in Hong Kong, and I want to find an opportunity to enhance the influence of the Miao Fund in the mainland, hoping to attract businessmen or people from the mainland. So I want to invite a mainland star to our charity party. I ask him to help me think about whether there is a suitable candidate. If he can please his face, it will be even better. Originally, I expected him in my heart. I was able to invite Gong Li. After all, the two of them had worked together, but he recommended Du Wei to me, saying that he admired Miss Du's voice and felt that she had the potential to become the next Ah Fei, so we gave Mu Yeying the opportunity. Elephant sent an invitation."

Li Mu wanted to ask her who Leslie was at first, but after listening to what she said later, he guessed that Leslie she was talking about was Zhang Guorong, which made him very surprised. Although Du Wei is famous in China now, but She is still very young and hasn't had time to accumulate background. Her current works only have three songs and a micro-movie. How could she have caught Zhang Guorong's eyes?

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