My Animation Era

Chapter 214 Content Sharing (Please Subscribe)

When Gu Miao made it clear that he would not allow outside investors to interfere with Wanbao Animation, Mr. Tan retreated.

After all, a twisted melon is not sweet.

He is indeed very optimistic about the future development of Wanbao Animation, but there is nothing he can do about it. They didn't even charge for door-to-door delivery. This was the first time this happened to him.

"Hey! Don't leave in a hurry!"

Seeing that Mr. Tan looked extremely disappointed and stood up to leave, Gu Miao quickly said, "We can't reach an agreement on Wanbao Animation. We can talk about Wanbao Video."

"Wanbao Video?!"

"Yes! I want to finance and list this subsidiary. If Mr. Tan is interested, we can't talk about it..."

Wanbao Animation can eat alone.

But Gu Miao had no idea about the Wanbao video business. He wished that more investors would come in and provide him with more bullets.

Do video websites make money?

The answer is that it doesn’t make money. 90% of the mainstream video websites or video streaming software on the market are basically at a “loss”.

The only one making money is the Mango family.

But Mango makes money only after consolidating its fundamentals in the later stage. In the early stages of development, Mango, like other websites like Acton, was in a state of serious loss.

Wanbao Video is no exception.

Ever since Gu Miao separated the "online animation on demand" business from Wanbao's official website and established a separate subsidiary "Wanbao Video", the company has been in a state of "loss".

Fortunately, Wanbao Video is not as good as the three giants "Actenyou" in terms of size, scale, and copyright in all aspects, and its losses have not reached the level of billions or tens of billions.

But even so...

After one year, Wanbao Video still lost nearly 100 million.

Losses mainly come from three aspects.

Content costs, operating costs, and “user” acquisition costs.

Let’s talk about content costs first. Although most of the high-quality animations on Wanbao Video website are “Wanbao’s own” industry, there is no need to purchase additional broadcast rights.

However, there are also some third-party animation works, including user-created videos, etc., which are included in the "content cost" of the website.

Second is operating costs.

This aspect is easy to understand. Such a large website will definitely burn a lot of money in daily operation. After all, servers, staff salaries, etc. may not seem like much at first glance, but they add up to a significant amount.

Finally, there’s user acquisition cost…

Commonly known as "traffic" advertising fees!

If a website wants to acquire new users, it must spare no effort in advertising to attract traffic. If you don’t do this, who will know about your website?

Three costs, three mountains!

Since the establishment of Wanbao Video, the only means of profit are "advertising" and "membership". The sum of these two incomes can only barely offset the "user acquisition" cost.

So, this business is a burden.

If investors with strong financial resources could be brought in to inject funds into Wanbao Video without having to burn their own money, Gu Miao would definitely be happy.

But he was happy, but Mr. Tan was not happy anymore.

Mr. Tan started his business on the Internet. How could he not understand that "video websites" have difficulty monetizing traffic? Investing in Wanbao Video now is nothing more than taking advantage of others.

At least within ten years...

Investors don't see any hope of "taking responsibility for their own profits and losses". He is not a fool, so how could he get involved in troubled waters.

Mr. Tan is not willing to invest.

This made Gu Miao a little disappointed and felt that she had misjudged the person. He treated Mr. Tan as a brother and would take him with him if he had a chance to make a fortune. However, it turned out that a good brother did not recognize a good heart. It was really chilling.

What a pity!

I originally wanted to find an unfair investor for Wanbao Video and reimburse the loss bills, but I didn't know that Mr. Tan would not be fooled at all.

What should we do?

Although with the profitability of Wanbao Animation, Wanbao Toys, Wanbao Comics, Wanbao Games and other companies, there is no problem in supporting a Wanbao Video.

But we can’t keep “gnawing at the old age”!

You are already a mature video website. You should break away from the embrace of the parent company, learn to be self-reliant, and find unjust investors on your own.

Don't catch Gu Miao plucking alone!

Although he doesn't care about the annual loss of one or two billion, it is definitely a good thing to repay the injustice.

But the problem is...

Is there really an evil person willing to enter the market and bear the huge losses of Wanbao Video?

"Maybe."

Ma Kui, who had just come out of Jiangchuan TV, heard Mr. Gu's muttering and couldn't help but said: "I heard from Director Wang that Jiangchuan TV has an internal plan to create an exclusive streaming media platform."

"The name seems to be Red Crane Video. It focuses on news, daily life, variety TV series, etc."

oh?

Is there such a thing?

Gu Miao asked in surprise: "Is this flamingo video online?"

"not yet!"

After shaking his head, Ma Kui introduced: "As far as I know, this thing is still in the PPT stage, and it is still early to go online."

Huh! The opportunity has come!

Since Jiangchuan TV has the idea to build an exclusive video website, why not cooperate with Wanbao Video? In other words, how about just combining the two into one?

Gu Miao's eyes lit up.

He quickly took out his mobile phone, found Director Wang in the contact list, and told him his thoughts.

"Two into one?"

Director Wang wondered: "Then who takes the big share and who takes the small share? We are a state-owned enterprise and we cannot generalize with private companies like you."

"I understand what you mean."

"When I say merging into one, I don't mean that two companies and two platforms will be completely integrated into one. It means content sharing and platform compatibility. You have me and I have you..."

Gu Miao patiently explained: "By doing this, you can get a ready-made platform for free, and you can also use Wanbao Copyright Library for free."

"Similarly, you can also use the copyright of our Jiangchuan TV station for free and save a lot of copyright licensing fees. Am I right?"

"A win-win situation!"

When Director Wang exposed his idea, Gu Miao said without hesitation: "You are using a ready-made platform + massive animation copyrights for free, and I am buying your TV series + variety show copyrights for nothing. How do you say that?"

Wang Taichang replied with a series of ellipses.

I have to say that Gu Miao's proposal is very exciting.

After all, sharing content, sharing users, and sharing the platform is definitely a good thing for "Red Crane Video" which is still in the PPT stage.

However, the matter is serious and Director Wang needs to carefully weigh the pros and cons before giving an answer.

Not long after, he replied.

"Can!"

Gu Miao was greatly surprised by these two simple words. He couldn't help but laugh when he thought about Jiangchuan TV's massive variety shows, massive TV series and movie copyrights.

How much money will this save?

As for the fact that his own animation was also used for free, Gu Miao couldn't help but want to ask, does Wanbao Animation have many works?

And there’s one more thing…

As an official platform, Honghe Video will really have many "users" after it goes online? There are no users, and there are not many copyrights. It’s just free prostitution!

Anyway, it’s fine as long as he doesn’t lose money.

Chapter 214/1128
18.97%
My Animation EraCh.214/1128 [18.97%]