My Animation Era

Chapter 405 He Gave Too Much! (Please Subscribe)

This was Ma Kui's idea for Gu Miao to give up theater screenings and box office revenue and choose to broadcast it for free on video websites.

In his words…

This is a movie to promote new toys, so we didn’t expect much at the box office. If that's the case, let's just show it to everyone for free.

Gu Miao thinks it makes sense.

Anyway, it won't earn much at the box office. It doesn't make much difference whether it is released or not. Free broadcasts have more viewers, which is obviously more conducive to the sales of peripheral derivatives.

certainly!

Before making a decision, Gu Miao still had to seek the opinions and opinions of director Hou Bin.

After all, this is his hard work.

If he agrees, everyone will be happy. If he didn't agree and still wanted to try it in theaters, Gu Miao wouldn't say anything.

"Mr. Gu, I think..."

Hou Bin hesitated for a moment and finally replied: "Why don't we go to theaters first and see how high the box office can be? Then wait for the movie to be released and then implement free online broadcast?"

I can tell.

Pleasant Goat and Big Big Wolf's "Snake Comes Around" exceeded 500 million in box office, giving Hou Bin great confidence. He finally made his movie, but ended up not being able to see it in movie theaters. He was very unhappy about this.

"understand!"

"Since you're not happy, just pretend I didn't say it." Gu Miao said nonchalantly.

To be honest, the plan of first going to movie theaters to collect box office and then free of charge is not much different from directly broadcasting for free.

Gu Miao would not blame Hou Bin for this, thinking that he was ignorant or lacked the overall situation, etc.

After all...

There is nothing wrong with Hou Bin.

He just wanted to test how much box office his director's work could earn and whether it could bear the heavy responsibility.

Moreover, everyone has a sense of luck.

What if the box office explodes?

Even if the probability of this happening is very low, comparable to winning a five million lottery jackpot, what if it really happens?

It will take a long time for the theatrical version of the animated "Dragon Fighter" and "Lightbringer" collaboration to be completed.

It will be April or May at the earliest.

After telling Hou Bin to keep in touch to ensure that there would be no trouble in the production of the theatrical version, Gu Miao returned to the office and glanced at the information about friends and businessmen that Ma Kui had compiled for him.

The first one is the ghost hand animation...

As a veteran giant in the Chinese comic industry, with the strong rise of Wanbao Animation and the loss and resignation of core creators, Guishou Animation's production strength has declined seriously in the past two years.

Also following the trend, Guishou Animation in the past two years was able to produce animations of the level of "The Cat Princess and the Mouse Prince".

But now?

What the hell is "Little Raccoon Food Diary"? It was claimed that a large-scale animation cost 30 million, but the result was this?

As a competitor in the same period, the ratings of "Q Version Liu Guan Zhang" produced by Wanbao Animation are rushing to 7 points, but Little Raccoon is still struggling at around 5 points.

Forget it.

The ratings exceeded five points, which is already considered above the passing line, and can barely be called a small hit animation work.

But why is your reputation so bad?

The Q version of Liu Guanzhang has caused great controversy on the Internet because of the "nonsensical" plot. But even so, the praise rate of this animation is still as high as 85.44%!

In contrast, the Little Raccoon Food Diary...

The ratings are only two points lower than "Q Version Liu Guan Zhang", but the audience favorable rating is more than 20 percentage points lower, which is really puzzling.

In order to explore the reason why nearly half of the audience thought the animation was not exciting enough, Gu Miao also watched two episodes of "Little Raccoon Food Diary".

After reading it, he roughly understood.

The total length of the two animated episodes he watched was estimated to be less than 20 minutes. As a result, in these 20 minutes, various snacks produced by the sponsor Little Raccoon appeared no less than five times.

Aha?

Can you still place ads like this?

In the plot, the chef from Neon Country is planning to compete with the protagonist on his "seafood cooking" skills.

As a child from an inland city, the protagonist has eaten very little seafood and does not know how to control the "umami taste" of seafood, so he has difficulties.

crucial moment.

The protagonist's pet brought out from the forest, the incarnation of the animation sponsor's father, a smart little raccoon who can speak "human language" appears.

I saw him taking out a pack of "Little Raccoon Shrimp Crackers" and handing it to the anxious protagonist who was sweating profusely.

After eating the raccoon shrimp crackers, the protagonist realized the secret of umami. He suddenly showed off his power and conquered all the judges with a pot of seafood porridge, which made the Japanese chef say "this is impossible".

Blanch!

Gu Miao didn't know very well what ordinary viewers thought. Anyway, when he saw this place, he felt as if ten thousand alpacas were rushing past.

This is too... too hard!

Is this what is called, I don’t want this, but he (referring to the sponsor) gave too much?

Frequent and blunt advertising placement has greatly affected the look and feel of the animation.

And the animation plot itself is not that great. It's nothing more than a parody of the cooking showdown in "The Little Master of China".

Under such a premise, it’s no wonder that “Little Raccoon Food Diary” has such a good reputation!

Oh yes...

I almost forgot to mention it!

In the animation "Little Raccoon's Food Diary", the character that deserves the most ridicule is definitely the little raccoon who can only speak human language.

Really awesome!

Whenever the protagonist is in trouble, the little raccoon will take out a variety of snacks from the "different dimension space" to help the protagonist understand the secrets of cooking.

After eating the crispy noodles given by the little raccoon, the protagonist instantly understood the "ramen skills"; after eating shrimp crackers, he understood the true meaning of umami; after eating spicy strips, he mastered the use of chili peppers...

All I can say is, absolutely amazing!

This is the first time in Gu Miao's life that she has seen animations that lick sponsors like this. I don’t know how much the little raccoon paid to the ghost hands to make them so unscrupulous?

"Forget it, ignore them."

Gu Miao shook her head, feeling that Guishou Animation had degenerated.

A real animator should straighten his spine and not bow down for five buckets of rice. The unscrupulous behavior of Ghost Hand Animation shows that they no longer have much ambition.

There is nothing to fear from such friendly businessmen.

Compared to Guishou Animation, which was unwilling to make progress and had poached a large number of capable painters from Wanbao, the menacing Meihua Animation deserved Gu Miao's attention.

They also have new works coming out.

The animated version adapted from the well-known online novel "The Ruffian", which has hundreds of millions of hits on the Internet, has many fans, is novel in creativity and has an excellent story, will be broadcast on Jiangchuan Red Crane Cartoon at the end of February.

What a quick move!

After receiving the news, Gu Miao almost thought she had heard wrong.

From the time they announced the plan to confirming the schedule, it only took half a month. Half a month is certainly not enough time to produce a TV animation.

so……

The project and production time of this animation must be earlier than the date announced by Plum Blossom Animation, and production may have started last year.

Chapter 405/1128
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My Animation EraCh.405/1128 [35.90%]