Chapter 319 The Golden Age of Variety Shows Arrives

Wei Yang and Wang Juan separated, returned to the hotel to take a shower, thought about "Mu Mansion Fengyun", and went to Liu Shishi's room.

Liu Shishi didn't have many scenes, and even if it was a phased shooting, she could often be free for half a day. When she didn't have scenes, she would stay in the hotel room and watch TV.

In a few cases, Tang Yan or a female actress she was close to happened to have no scenes, so they could go out for a walk.

But it was so hot outside that there was nothing to go out for, so most of the time they just bought some food and drinks, and then stayed in the room together to play with the air conditioner.

When Wei Yang knocked on the door, it was Tang Yan who opened the door for her.

There were four other people in the room, two of whom were assistants to the two, and two actresses.

One was Ye Ling'er, Lin Wan'er's best friend, and the other was Lin Wan'er's maid.

The actors of these two roles had many scenes with Liu Shishi in the play, and it was inevitable that they would have some exchanges in private. The relationship was okay, and they would make an appointment to play when they were not busy.

At this time, the six people were playing cards together, four of them left the stage, and two of them were substitutes.

Tang Yan, who opened the door, was naturally a substitute, while Liu Shishi, who was playing cards, had several notes on her face.

Wei Yang saw this and felt a little disgusted: "You didn't use saliva to stick them on, did you?"

Although they had to avoid suspicion in the crew, they could not help kissing each other when they were alone. If several people used saliva, he would be the one who would be disgusted.

It was okay for Tang Yan, but he didn't have such a strong taste for others.

"What are you thinking about?"

The few people present basically knew the situation of the two people. They understood it immediately after hearing it, and they blushed or laughed. Liu Shishi rolled his eyes at him and pointed to a cup next to him. It should be a water-stick.

"Use toothpaste, water won't stick firmly."

Wei Yang didn't mean to be embarrassed at all, and even helped to make suggestions. When it comes to playing cards, he is an expert.

However, his proposal was not accepted. It was just a game, and the punishment was not serious. If it fell off with water, it would be stuck again. But using toothpaste would make it all over the face, and it would smell and hurt the skin.

Rough men don't care, just wash their faces, but girls, especially those who make a living by their looks, don't want to be "disgraced" like this...

Wei Yang walked in and chatted for a few words. The others knew that they had something to do with Liu Shishi, and immediately found excuses to leave.

Only Tang Yan was a little "low EQ" and didn't want to leave. Liu Shishi couldn't chase her away directly, so she simply dragged Wei Yang and Tang Yan to play Landlord.

Three people playing poker together!

Wei Yang also had this scene in his dream, but it was not this kind of poker...

"One pair of three."

The prize was to post notes instead of taking off clothes, which made Wei Yang not very interested in playing cards.

Playing cards casually, his eyes were on the TV as background music, and the screen was broadcasting a rerun of "The Voice of China".

This summer vacation, in addition to the wonderful TV series and movies, the entertainment industry also has a phenomenal variety show.

"The Voice of China" was launched with great momentum. With its wonderful stage performances and novel audition mode, it has become the new king of talent show variety shows. It has not only created a large number of contestants, but also made the four mentors famous.

Interestingly, the new contestant on stage happened to sing Wei Yang's masterpiece "Light Chaser".

Liu Shishi saw that Wei Yang was serious, so she temporarily stopped the game and took out the remote control to turn up the volume.

Tang Yan has watched this program, commented on the contestants' singing in a serious manner, and shared a discovery.

"Several people sang your songs in this program. In addition to "Light Chaser", there seems to be "Love Sorrow" and "I Remember."

"How is the result?"

"The one who sang "I Remember" seems to have been eliminated?"

Wei Yang: "..."

To be honest, Wei Yang was very curious when he saw La Ying and Yang Kun "intoxicated" by the songs on the screen.

What would happen if a contestant sang "Rakshasi Haishi" in front of the two?

However, if it weren't for Dao Lang singing, this song would just be an ordinary satire, and the effect would probably be greatly reduced, and it would not be associated with them. Maybe the two mentors would even express their appreciation.

Shaking his head in boredom, Wei Yang was not very interested in the content of "The Voice of China". Instead, he thought more about the variety show market.

For the industry, the rise of "The Voice of China" is not about the popularity of a program or how many singers it has, but the benefits brought by this program.

According to industry rumors, the advertising fee of this variety show has increased from 150,000 per 15 seconds to 500,000 per 15 seconds, and the average advertising fee for each episode is more than 20 million.

This does not include the exclusive sponsorship fee of Jiaduobao, which is rumored to be 60 million, and there are other miscellaneous benefits.

And this is only the first season. How much will it be when the second season comes next year?

Others can only imagine, but Wei Yang has a rough understanding.

The second season of "The Voice of China" cost 200 million yuan for the title sponsorship fee alone. The price for the following seasons is not clear, but it is only higher, not lower. The advertising fee is even more exaggerated. I heard that the total price of the first four seasons exceeded 4 billion yuan.

Wei Yang did not have the idea of ​​​​this program, but he was not strong enough in the early years.

Blue Whale's main business is film and television. At that time, Wei Yang did not have enough manpower to shoot TV series, and there was no movie, so how could he have the energy to think about variety shows.

Moreover, a variety show of this scale requires a lot of manpower and material resources. Funds are a small matter. The most important thing is that talents are hard to come by.

At this stage, domestic variety talent is basically from various TV stations, and the variety shows on video websites are still in the initial stage. Private companies, such as Guangguang, have some foundation.

It is precisely because of this that the early hit variety shows in the golden age of domestic variety shows were basically launched by various TV stations.

Only at this time did they have sufficient funds, manpower and platform advantages.

So Wei Yang's conditions were not mature at that time. Later, when he had a little capital, the good voices of foreign countries had already been broadcast, and the copyrights had been targeted by domestic TV stations early.

However, Wei Yang was not discouraged. There are more good variety shows than "The Voice of China". There are many opportunities to make money.

Wei Yang has some variety show ideas in his hands, and he is also contacting some Korean variety shows to get the domestic agency rights.

But creativity and agency rights are not enough. As mentioned earlier, it is not realistic to rely on Blue Whale to get a share of the variety show market at this stage.

Let's not consider the platform first, just the production is enough to worry about people.

Blue Whale’s team is fine for TV series and movies, but variety shows are another matter. Even if you ask someone from Korea to give you advice, they can’t teach you step by step. You need at least a relatively experienced team.

If you want to make variety shows for a long time, you must train your own production team.

However, in the early days, if you can cooperate with a mature team of a TV station, you can save a lot of effort, and the advertising channels and platforms can also be broadcast with the help of the TV station.

So from the beginning, Wei Yang understood that if Blue Whale wanted to enter the variety show, it would be best to reach a certain cooperation with a TV station.

It’s just that he hasn’t figured out which company to cooperate with, how to distribute the benefits, how to maintain independence and train the team, and how to untie the ties in the future.

Looking at Wei Yang, who was inexplicably lost in thought, Liu Shishi and Tang Yan looked at each other, not knowing whether to laugh or cry, and also with a bit of habit.

Wei Yang is a successful businessman and an excellent creator. He often considers business layout or writing inspiration, and often gets distracted for no reason, and then becomes a thinker.

Both of them had experienced similar situations, and they were not surprised. Liu Shishi even held her chin up to admire Wei Yang.

When the latter frowned and thought, he had a kind of cold and serious handsomeness, which was a bit charming.

Tang Yan actually liked to watch Wei Yang thinking, but she was not in the right position, so she could only retreat and feel sad at this moment...