Chapter 329 "The Imperial Coroner" And "The Temptation of Going Home"
In fact, Wei Yang called Li Jiahang over this time, in addition to gossiping, there was another serious matter——
"The Temptation to Go Home"
The last two parts of "Celebrating More Than Years" were filmed at the same time, although the second part was finished in the summer vacation, and then the post-production started.
However, because the crew filmed the third season in a row, most of their energy was involved, resulting in insufficient manpower and personnel for post-production at that time, and the progress of the second season was not satisfactory.
At present, Blue Whale is also discussing with the Hunan Provincial TV Station to see if the release date of the second season of "Celebrating More Than Years" should be postponed.
The Spring Festival next year is February 9th. If the second season of "Celebrating More Than Years" is the opening drama in January, there is no need to worry about being affected by the Spring Festival.
But now it seems that the schedule is a bit tight, and the second season of "Celebrating More Than Years" may not be completed in early January.
Even if it is barely done, the time is too tight, which may affect the quality of editing and special effects production, and the publicity and promotion will collide with each other, and there will be fluctuations.
So if the second season of "Celebrating More Than Years" wants to go online, the fastest and most suitable time is after the Spring Festival.
But in this case, the advantage of the winter vacation is not very obvious, and the broadcast period just happens to coincide with the start of work and school.
Even if the previous work of "Celebrating More Than Years" was popular and could ignore these disadvantages to the greatest extent, who would not want to do perfection and maximize the benefits for such a rare super ace project.
Therefore, people from both sides proposed to move the second season of "Celebrating More Than Years" to the summer season, and then put the third season in 2014 as the opening drama.
But in this way, the time interval from the first season is too long, which may affect the accumulated momentum of the previous work.
In addition, although the "Celebrating More Than Years" series is different from the past, it has formed a tacit understanding with the above and does not need to worry too much about the review, but it is better to be safe than sorry. Things are unpredictable, and who knows if there will be any accidents.
These two years are just a time of change, and there are also great changes in all parties. If something goes wrong, it will be a lot of fun.
So the matter is stuck here!
Both Hunan Provincial TV Station and Blue Whale have formed differences.
Some advocate cutting the Gordian knot. The second and third seasons of "Celebrating More Than Years" will be broadcast after the Spring Festival and in the summer respectively, which can be completed within half a year. The sooner it is broadcast, the more peace of mind it will be.
Some people insist on maximizing profits. Ten-digit projects may be worth tens of millions or even hundreds of millions of dollars. Who will bear the losses if they are blindly afraid of enemies?
Due to special reasons, the first season of "Celebrating More Than Years" was hastily launched, resulting in the inability to maximize profits. These people don't want to suffer losses again.
Wei Yang has always believed that what you get is real. He would rather make less money than take some unnecessary risks.
But this matter is not something he can decide. Even if the voices within Blue Whale are suppressed by him, he can't control the Hunan Provincial TV station. How to make a decision depends on the directors of those stations.
But no matter what, "Celebrating More Than Years" will not be broadcast before the Spring Festival, which means that the January opening time of 2013 is vacated.
Wei Yang means that in January next year, Blue Whale will strongly promote "The Temptation to Go Home".
Since Wei Yang took over the rise of Blue Whale, Blue Whale's performance in the winter vacation period is more dazzling than in the summer season.
"My Love from the Star" is okay, it can only be regarded as a release at the end of the year, "Eastern Palace" and "Joy of Life" Season 1 were released during the winter vacation or even the Spring Festival.
In other words, since the winter or winter vacation at the end of 2009, Blue Whale's hit works have been released.
"My Love from the Star" in late 2009 and early 2010.
"Eastern Palace" in early 2011.
"Joy of Life" in early 2012.
It can be said that in the winter and winter vacation of these three years, many families' TVs were contracted by Wei Yang.
In the first year, the snowy day was served with fried chicken + beer, in the second year, the family watched Li Chengyin and Xiaofeng wipe their tears in front of the TV, and in the third year, they watched Fan Xian drinking and writing.
As for the summer, although there are works such as "My Sunshine" and "Diamond Lover", they are obviously not as popular and impressive as winter and winter vacation.
Now the second season of "Celebrating More Than Years" has come to a standstill, but it does not mean that Blue Whale has given up the winter vacation position.
"The Temptation to Go Home" is one of the substitutes!
Compared with the original version of the melodrama, the Blue Whale version of "The Temptation to Go Home" is more intense. To put it bluntly, it has captured the coolness of revenge Korean dramas.
The scumbag and the scumbag should be more coquettish, the male protagonist and other villains are also worse, the female protagonist should be more miserable in the early stage, and the revenge method in the later stage should also be ruthless and heartbreaking, digging deep into the routine of suppressing before praising.
Of course, due to the limitations of domestic TV platforms, dark revenge methods such as killing and framing cannot be used, but you can sow discord, business war, report, etc.
Revenge themes like "The Temptation to Go Home" are originally more popular among young audiences, otherwise they would not have become popular again and even become a hot topic on the Internet.
It's just that the original screenwriter and producer is Jian Zhongxin, the master of thunder dramas. The style of this buddy's work is to like to mix some shocking and melodramatic plots, which are deeply loved by middle-aged and elderly women.
Blue Whale has a different approach from him, and must consider the perception of young audiences, which is the company's largest audience group.
As mentioned before, Wei Yang has been prepared for the ratings of "Temptation to Go Home" to be lower than the original version, but the online broadcast and word of mouth must have outstanding performance.
The male lead Hong Shixian in this drama is played by Li Jiahang, and the plot has been modified. The female lead does not have a new boyfriend, only a licking dog or friends to help.
After the revenge in the finale, she chose to leave the city and start a new life, which is very individual.
To be honest, Wei Yang thinks this role is very exciting, and it may attract a lot of fans in the future.
He once wanted Tang Yan to play it, but this little girl was unlucky. She took on a silly and sweet drama and had to shoot "Joy of Life", so her schedule could not be changed.
So Wei Yang still let the original Qiu Xiuyan play this role.
It just so happened that Wei Yang wanted Liu Shishi to play "Mufu Fengyun", and "Legend of Dance and Music" was probably not related to her, so this drama was considered as compensation for her.
Although this drama was originally Qiu Xiuyan's in her previous life...
The role of the second female [You are so sexy] Ai Li was given by Wei Yang to Liu Yan.
Coincidentally, when casting, Wei Yang happened to have a rivalry with Liu Yan, and was not satisfied with the actor information sent by the crew, and then saw Liu Yan struggling to button up -
The costume made for her was a little small and broke easily.
Wei Yang suddenly felt that this role was quite suitable for Liu Yan, who had played many similar green tea sexy women.
If Liu Yan plays Ai Li, she doesn't need to say words in the famous pajamas scene, just change into a low-cut dress and it will be vivid.
Although Liu Yan has gained popularity because of "Celebrating More Than Years", her main job is still a host, and she is not picky about film contracts, roles, etc.
Not to mention, Blue Whale's drama is still valuable. Although this second female lead has some flaws, it can still attract many artists.
At least Liu Yan didn't mean to be disgusted. Instead, she happily accepted it and felt that she was lucky to "pick up" this role.
Qiu Cixuan is not very famous at the moment, but it is easier for an outsider to chant sutras. With the title of a popular Korean actress, no one will come out to find fault with her.
After "Celebrating More Than Years", "Love Apartment" and "Soul Ferry", Li Jiahang has a very good audience appeal and a good reputation, and can barely stand on his own.
With the addition of Liu Yan and several famous supporting actors, "The Temptation of Going Home" has a good lineup. The Hunan Provincial TV successfully won the exclusive broadcasting rights at a relatively satisfactory price, and the online copyright was won by iQiyi, which has changed its name.
Blue Whale has previously cooperated with Sohu, LeTV, Penguin, and Youku, but it is the first time for iQiyi.
Because this website is more keen on self-made dramas, many dramas are obtained through copyright distribution, and exclusive copyrights are rarely purchased. To put it bluntly, it is a bit stingy.
Blue Whale's dramas have always been very popular in the market.
LeTV often spends a lot of money, and now there is another local tyrant Penguin. It looks calm and does not have the wealth of Boss Jia, but in fact, the bid is scary.
Although Youku does not have a big sponsor behind it, it is the first video website in the industry after all, and it has been listed on the market, so it has a solid foundation and often comes and goes with Blue Whale.
Tudou and Sohu have shown signs of decline, and occasionally they are willing to spend a lot of money to recover their losses, especially Sohu, which tasted the sweetness of "Eastern Palace" before, and dared not gamble on other dramas, but still had trust in Blue Whale.
This also led to the fact that it was difficult to grab Blue Whale or Wei Yang's related works without enough money.
As a result, iQiyi suffered repeated setbacks until the outside world was not optimistic about "The Temptation to Go Home", which made it bite its teeth and buy it at a price of 35 million.
At the end of 2012, the online broadcasting rights had reached a boiling point.
At the beginning of the year, the first season of "Celebrating Yu Nian" refreshed everyone's cognition with a single episode of 1.875 million, a total of 75 million.
And then, the dead girl's "Palace 2" was sold to Penguin for 68.5 million.
Damn, when this price came out, Wei Yang was so angry that he kept scolding "Celebrating Yu Nian" for selling too low.
If he had known this earlier, he would have fired the person in charge if the price of "Joy of Life" was lower than 80 million...
But to be honest, the reason why Si Yatou was able to sell at such a high price was that "Palace" made Da Mimi popular.
A phenomenal work + a top star, the sequel of "Palace" was originally a hot commodity, and Si Yatou, the popular producer second only to Wei Yang, was not much different from "Joy of Life" at the time.
On the other hand, it can be regarded as Wei Yang's assist. "Joy of Life" sold so high and broke the market ceiling, and other popular works must also increase their prices accordingly.
What's more, there are also competition reasons. LeTV has "Joy of Life", and other websites also want to have a hit drama that can compete, which gives Si Yatou another reason to raise prices.
This kind of "assisting the enemy" behavior is not Wei Yang's original intention, but it is difficult to avoid.
Fortunately, the first season of "Joy of Life" performed well, and LeTV did not lose 75 million.
However, the poor reputation and mediocre performance of "Palace 2" made Penguin very angry, and also caused the influence and value of the dead girl on major websites to drop sharply.
If his new drama and "Palace 3" want to offer such a high price again, no one will pay attention.
Compared with it, "Celebrating Yu Nian", the online broadcasting rights of the second and third seasons are still in the hands of Blue Whale, and it is bound to set a new high.
At the same time, it is not only "Celebrating Yu Nian" that has increased in price. For example, "Chef Fang of Flowers" and "Diamond Lover" produced by Blue Whale in the middle of the year are both considered to be the first-line prices in the industry.
The stable performance of these two dramas has further consolidated and strengthened the golden signboard of Blue Whale, and it has fallen into a virtuous circle.
So even the unpopular "Temptation to Go Home" made iQiyi "pick up the leak", and the price of a single episode also exceeded one million, and the total price exceeded 35 million. Many popular dramas in the outside world may not be sold at this price.
The reason why iQiyi can pick up this leak is that several other companies are not optimistic about "Temptation to Go Home", but the more important thing is that there are better projects.
Everyone's funds were tied up, only iQiyi felt that it could not compete with other websites, so it had to settle for the second best and won the least optimistic "Temptation to Go Home".
"Joy of Life 2" is not to be mentioned, LeTV, Penguin, and Youku are eyeing it covetously.
80 million is not qualified to enter the game, and if it is less than 100 million, there is no need to come out and embarrass yourself.
Another more popular than "Temptation to Go Home" is "The Imperial Coroner" starring Zhao Xiao.
Zhao Xiao is the first star of this drama. The male lead Han Dong played Lao Jiu in "Startling by Each Step" and Shi Jin in "Water Margin", which is also quite popular.
This guy was born in civil engineering, and he was lucky to become an actor. In the early days, he was also a minor role in Beijing, and later he barely made it.
He has a nickname called "Hengdian No. 1 Brother". It is said that he only rested for 4 days out of 365 days in a year, and the rest of the time he was filming in Hengdian. There are almost no scandals and scandals, and he is also popular.
Wei Yang had a decent impression of him. Although this guy was close to Si Yatou, he also had a lot of connections with Tangren, and had filmed with both the Beijing and Shanghai circles.
There are many actors like this in the circle, or most of them are "getting along with both sides".
Wei Yang and Si Yatou are now the two major players on the small screen, and they have many projects in hand. Unless they are their own direct people, other actors are basically used in a series.
If Wei Yang sees an actor who has filmed a play with Si Yatou or is slightly closer to her, he will not use him.
Then two-thirds of the new generation of actors who are a little famous cannot cooperate with him. The same is true for Si Yatou. Actors who have cooperated with Blue Whale or Wei Yang are "banned", so they can only go to Beijing Film Academy and Central Academy of Drama to pick up students.
Even Shanghai Theatre Academy is not okay. Many newcomers of Shanghai Theatre Academy like to play minor roles in the crew of Blue Whale, and there are only a handful of people who have not cooperated with them.
So everyone is unhappy, but these actors will not be involved. The fight is limited to the two sides themselves and their direct people.
Even the direct lineage people don't want to make things so awkward. For example, Wei Yang likes Chen Yao very much, and Si Yatou has been coveting Rouba, Qiao Zhenyu, and Xiao Zhao for a long time.
If both sides relax the restrictions, I'm afraid Si Yatou would have invited Xiao Zhao, Qiao Zhenyu and others to film.
Han Dong, a non-direct lineage person, is not on Wei Yang's list. He even participated in Tangren's "Startling by Each Step" and "The Ballad of the Desert". At present, Tangren's side is better than Si Yatou's side.
Wei Yang gave him a chance in "The Imperial Coroner", but he mainly supported Xiao Zhao.
This drama is also a typical sweet drama. The heroine is soft and cute, but not a pure naive person. She has strong professional ability.
The setting of this drama is actually similar to "The Chef of Flowers", but there is no food cooking element, and the suspense reasoning and some forensic settings are deepened.
With the successful cases of "Shan Shan Comes" and "The Chef of Flowers", this drama has naturally become a hot commodity.
Unconsciously, although Xiao Zhao is not as popular as Liu Shishi and Da Mimi, she has the capital to carry the drama in the eyes of many people with her distinctive sweet girl style.
The TV copyright is okay, but the online broadcast copyright is much more eye-catching than "The Temptation of Going Home".
Because it is obviously targeting the young audience group, and the performance data and discussion of Xiao Zhao's two previous dramas are great, major websites have generously donated.
40 million guaranteed, if the second season of "Celebrating Yu Nian" is not released, it is expected to reach 50 million.
If the drama "The Imperial Coroner" can still be popular, Xiao Zhao's status will be completely stable.
It has been said many times before that the essence of a star is a commodity.
The so-called status, popularity and popularity are only one aspect, and the most core is the profit value brought by itself.
Xiao Zhao's drama can sell for a lot of money as the first one, which proves her strength. Even if her popularity and fame are inferior, and her personal commercial value is mediocre, in the eyes of many people, she is enough to be on par with Shi Mi, or even exceed it.
Many people attach great importance to "The Imperial Coroner", including the Blue Whale. If everything goes well, it can even be promoted to the first line.
But no one knows that as the boss of Blue Whale, Wei Yang is more optimistic about "The Temptation to Go Home".
He even intervened and let "The Imperial Coroner" be broadcast at the end of the year, and won the position of "The Temptation to Go Home" in the opening drama of the Hunan Satellite TV...