Chapter 2033 Fu Guangwei Also Wants to Do E-Commerce
In less than half a month, hundreds of e-commerce websites have sprung up in China, most of which are dominated by foreign retail giants. On the one hand, it has enriched the choices of Chinese people and met the needs of Chinese people. On the other hand, it has also helped related companies in China to go global. Let you come to our side to do business, then you also allow our Chinese companies to do business. This is a very simple exchange of interests. As for who earns more and who earns less in the end, it depends on their own abilities. But no one inherently thinks that they will lose. Every retail giant has its own advantages to be able to stand firm in the industry. As the polar bear online mall entered the Chinese market to test the waters, Fu Guangwei was a little anxious. "Brother Feng, Polar Bear Supermarket has combined physical stores and online sales. Is our Taihua Supermarket Group also starting to do e-commerce soon?" Leaving aside the Huaxia market, the Polar Bear online mall is still very successful in Eastern Europe. The market share of the commercial industry exceeds half. Perhaps it has something to do with the underdevelopment of e-commerce in Eastern Europe, but it also proves the advisability of this model. Combining with traditional supermarkets can greatly save a lot of costs. Just the paid membership sales of that online mall can retain a large number of consumers for the online mall and bring stable traffic every day. If Polar Bear Supermarket Group can do it, Taihua Supermarket Group will definitely be able to do it. "Want to be an online supermarket? Of course there is no problem, but have you thought about how to develop it?" Huaxia is not in Eastern Europe. The e-commerce here is far more prosperous than Europe and the United States. In a place where the network is not so developed, the application of the network develops the best. Many people say that the fundamental reason is that Huaxia supports the IT industry, supports the e-commerce model, and that Huaxia people dare to try boldly. Can endure hardship, and the transportation is not developed enough. Not much to say about national policies, Huaxia does support the industry very strongly. The second important reason is that Alibaba's business model is extremely difficult to replicate abroad. C2C, everyone can be a boss, fulfilling the boss dream of many Chinese people. Could it be that there is no such dream of being your own boss in Europe and America? Of course there are, but many of them are unwilling to suffer this kind of hardship. Everyone should have had relevant experience. At any time, when you click on a shopping website, you hope that you can communicate with the store as soon as possible before placing an order. If you have any questions, you hope that the store will reply as soon as possible. This requires the seller to have at least one 24-hour customer service is equivalent to a 24-hour salesperson. And this salary is very high. In Huaxia, many sellers are their own bosses, and they also work as salespersons, so they suffer. Just like Huaxia has many mom-and-pop stores, basically all the work in the store is done by themselves, and even the whole family works in this store. First of all, many families in Europe and the United States do not live together, so why don't they open husband and wife stores? Because it is too hard, many of them choose to work in related shops,
It feels good to commute to and from get off work on time and have more time to enjoy life. Many people think that Americans are so modern, but they don’t know that there are many farms in the United States. Many people have never even left the farm or taken a plane in their lives. When many old men and women in China use smartphones, there are still many people in the United States using feature phones. In their view, the mobile phone is a tool for making and receiving calls, and if they want to do other things, they can use a computer. Many people say that why I can't get rich is because there is no relationship, no opportunity, no capital, no this, no that, but the most important point is that I haven't made the right efforts. It is definitely not good to work blindly, it will get twice the result with half the effort. Those who blame others generally don't live too well. Another point is that the United States is very different from China, and that is transportation. Statistics show that the proportion of rural online shopping in China has been increasing rapidly year after year. On the one hand, the income level of farmers is increasing rapidly, and on the other hand, the infrastructure in rural areas is insufficient. They want to buy things. Many shops in the town do not have them, but they do. In the United States, almost every family has a car, and they can drive to the supermarket to buy. They are used to this way of life. Huaxia people prefer to have a supermarket near their home, they can walk to it, and then go to buy fresh ones every day. Fortunately, people in the city say that the traffic is quite convenient, and you can take a bus or something to go to some big shopping malls to choose what you need. But for those in rural areas, they don’t have enough transportation, they can’t go too far, and they don’t have enough time, so online shopping is a good choice. Different countries have different national conditions. There are many countries in Europe with similar national conditions, but China has been following its own path over the years. No country is similar to China, and they are all very different. It is not a developed country, but it is stronger and more developed than most developed countries. Some concepts are very closed, and some concepts are very advanced. These will affect the business strategy of the company, which is why many companies that have developed very well overseas will be dissatisfied when they arrive in China. Fu Guangwei thinks that the polar bear online mall is developing very well, but if he wants to copy the other party's model, then it must not work! Fu Guangwei had already had an idea about this, and he handed a prepared analysis report to Feng Yu: "Look at it, I used Polar Bear Supermarket Group, Amazon, Susuo, etc. as examples to make an analysis report. Detailed analysis. The model we want to do is also B2C." Huh? Fu Guangwei thinks so? Feng Yu looked through the report and found that Fu Guangwei's thoughts were different from what he expected. Fu Guangwei believes that when the online supermarket of Taihua Supermarket opened, the first important market was not China, but North America, then China, then other countries in Southeast Asia, and finally Europe. Although there are many e-commerce companies in North America, they are obviously respected by the two giants Amazon and Yibai, and the development of others is not very good. Alibaba is the only one in Huaxia, and the others are also performing very well, but now there are so many foreign giants entering the water, the competition is too fierce. He believes that concessions should be made first, and the goal is to focus on the North American market, especially the US market. Then, by using their supermarket channels over there, the cost of storage and purchase can be greatly saved, and even the cost of publicity can be greatly saved. Just distribute leaflets near major supermarkets. Their main target customers are those who often go to the supermarket to shop. Give them one more choice. If you don’t expect to grab a lot, if you grab 10%, it will be a great success. As for Huaxia, he believes that in the future, he can directly cooperate with Polar Bear Online Mall, and even the United States can cooperate with other supermarket groups to maximize the advantages of the network. Feng Yu closed the report: "If you think about it, then I won't object if other people don't object. You can think about how to do it yourself. You can refer to the models of other online shopping malls. Remember to highlight your own advantages and don't think about every aspect. Do your best. Taihua Supermarket Group will be managed by you, I am very relieved." ... Poor Fourth Talk The third update, there will be a chapter later