Chapter 663 Did You Say the Wrong Thing?

After the door of the conference room was knocked, it was still the female employee who walked in. After the lesson just now, the female employee didn't say too much nonsense this time. She smiled and handed the result directly to Katzenberg, and said softly: "Mr. Katzenberg, this is the half-hour data. ●⌒Fiction,"

Although his character is impatient, this does not mean that Katzenberg is unreasonable. After noticing the smiling expression of the female staff member, Katzenberg immediately realized something, nodded slightly to the female staff member, and Katzenberg started watching at half o'clock. Look at the data table.

The first place is still the x file, but the viewing data has dropped from 22.1 million at the beginning of the broadcast to 21.2 million, a drop of 900,000 people. The second-placed Seinfeld's ratings rebounded, rising from 19.9 million at the start of the broadcast to 20.6 million, an increase of 700,000.

Immediately afterwards, Survivor in third place suddenly lit up Katzenberg's sharp eyes. With 19.1 million, compared to Seinfeld's 700,000 increase, Survivor's viewership jumped by 130 within half an hour. Ten thousand.

Tom Murphy and Robert Iger, who were beside Katzenberg, smiled at the same time.

"The number of viewers has increased by 1.3 million," Robert Iger said in a somewhat cheery tone: "Seinfeld is only aired for one episode, and it is followed by a brand new sitcom Perfect Town, which relies on Seinfeld's lead. It is definitely impossible to compete with the survivors, and the x-file has slipped again, so maybe the survivors have the possibility of hitting 20 million."

The viewing data table was quickly circulated in the conference room. When the broadcast data came in just now, few people dared to speak. After all, everyone here was thinking about the sky-high ratings of who would have become a millionaire a few years ago. Even if everyone knows who is going to become a millionaire and can only make fun of themselves, it is not bad to get 17.8 million viewership data after the broadcast. But no one can guarantee where the ratings curve will go next.

But now. With the release of the viewership data at half o'clock, the atmosphere in the conference room suddenly heated up, and a group of executives expressed their opinions one after another.

Robert Iger's voice just fell. Another executive continued: "Yeah, the premiere has a maximum viewership of 20 million. Although it is not comparable to the millionaires of a few years ago, this is definitely the highest record among reality TV shows in recent years."

"It's humane again: After the end of the x-file, there will be one more episode of Survivor. Maybe this data can be higher."

"If the viewership rate can reach 20 million, such a gimmick must be put to good use, and the publicity department should come up with a new marketing plan."

"Maybe for the new show next week, we can use the survivors as a lead."

In some chaotic discussions,

Alan, with a happy smile on his face, raised his fists and bumped his fists with Survivor's directors, screenwriters and other creators one by one. The half-point ratings have risen, indicating that the survivors have basically succeeded, and all the worries in the hearts of the main creators have disappeared.

Katzenberg, Tom Murphy and Robert Iger also came over enthusiastically to congratulate them.

In the excitement of the crowd, the next half hour seemed unusually short. On the color TV screen in the conference room, the first episode of Survivor had already ended unknowingly. After a short commercial, the title of the second episode began to play. After about ten minutes of data statistics, the door of the conference room was pushed open again. The eyes of everyone who were still whispering just now focused on the female staff who walked in.

Suddenly being watched by more than a dozen pairs of eyes, the female staff member's face turned slightly red, but she still raised the latest ratings table in her hand. He was also a little excited and took the initiative to report the latest viewership data: "Survivor's hourly viewership was 20.6 million, surpassing the 100,000 viewership of the x-file, ranking first."

"Whoa Whoah"

Although several group bosses were present, there was still a burst of cheers in the conference room.

After whispering a few words with Tom Murphy and Robert Iger, Katzenberg walked over to Allen and the others and said, "Allen, Mark, Charlie, maybe you can start preparing for the next season."

Allen nodded, and the ratings of the program's premiere began to rise significantly, and the number of viewers exceeded 20 million. The production of the new season is almost a certainty.

Survivor writer and show creator Charlie Parsons, standing beside Allen, was very excited, but at the same time he couldn't help thinking of Eric.

If it weren't for Eric himself picking out the survivors among a bunch of project ideas. Charlie Parsons has no idea if Survivor will ever make it to the screen, let alone today's success. Think of these. Charlie Parsons couldn't help but say: "Mr. Katzenberg, I heard that Mr. Williams is currently in New York. Maybe we should share this good news with him."

Hearing these words from Charlie Parsons, Katzenberg, Tom Murphy, Robert Iger, and even Allen all had weird expressions on their faces.

Charlie Parsons looked at several people suspiciously, pondered a few times, but didn't realize what he had just said wrong.

Of course, Katzenberg and others are very aware of where Eric is currently, but they remember the positive attitude that Eric has always shown since the project of selecting survivors. Several people in Katzenberg realized that, compared to TV stations, the first broadcast of a new program reached 20 million viewers, which is indeed good news worthy of publicity, but for Eric, perhaps this was originally It is expected, otherwise, Eric will not maintain a strong support for this show from beginning to end.

Noticing Charlie Parsons' doubts, Katzenberg communicated with Tom Murphy and Robert Iger with his eyes before replying: "Right now, it may be inconvenient to disturb Eric, and wait for the complete data after two episodes of the simulcast. I'll give him a call when it comes out."

What Katzenberg thought was that Eric, who had already created the miracle of millionaire ratings, didn't care too much about Survivor's premiere data, so he didn't plan to disturb Eric to accompany women and children for the first time.

Charlie Parsons, who didn't know the inside story at all, thought of Eric's lace rumors and thought that Eric was in a gentle village now, so the strange expressions of the big men in front of him just appeared. Although he envied Eric's beauty in his heart, Charlie Parsons quickly smiled at everyone with a pretense of knowing, and Cha did not bring up the topic again.

Compared with the mediocre first episode, the second episode of Survivor brought out a heavy-flavoured eating contest that many fans of the previous life were fond of.

Taking into account the audience's acceptance, the program team chose for the first time not the beetle larvae and animal embryos that became more and more extreme, but a live octopus tentacle, which is a very widely accepted delicacy in East Asia. After the host's introduction, although the tentacles of the octopus that were still wriggling on the plate made people feel a little horrified, the people in the conference room did not feel disgusted, but watched with relish or schadenfreude at the various embarrassing expressions of the contestants in the show. .

Of course, although they put down all kinds of concerns and started to enjoy this reality show, everyone's mind has not left their attention to the ratings data.

When the female clerk came in at half o'clock in the second episode and announced that the ratings of Survivor had reached 22 million, even the always conservative and reserved Tom Murphy couldn't help shouting to the assistant next to him: "Open the champagne"

In the end, Survivor's highest ratings of the night were fixed at 23.6 million, which surprised Nielsen's staff in charge of ratings statistics. After the broadcast, Katzenberg very simply paid out of his own pocket and invited all the staff on duty in the building to party all night in the headquarters dining room.

The next day, Nielsen released more detailed Tuesday viewership data. The first broadcast of Survivor came out on top with the highest viewership data of 23.75 million and an average of 21.12 million, surpassing the second-place X-Files' highest viewership data of 22.1 million and an average of 20.96 million viewers. the viewing champion.

Because the main viewers of the x-files are concentrated among young viewers, they were originally worried that the ratings of survivors in the core 18 to 49-year-old audience would be lower than the x-files, and advertisers are often most concerned about this group of people viewing data.

But the real data is very surprising. Survivor's audience rating of 18 to 49-year-olds reached 8.7 that night, and the market share of effective viewers was 23. This represents a total of about 120 million North American 18- to 49-year-old viewers. , equivalent to 120 million viewers totaling 8.7% who watched Survivor, accounting for 23% of the total number of viewers aged 18 to 49 who watched the TV show that night. The corresponding data of the x-file are only 7.1 and 17 respectively. Although this result is still outstanding, it can no longer compete with the survivors.

Behind Survivor's hot ratings is the heated discussion of the show, and in the following days, the word Survivor will appear more or less in the ears of almost all Americans. Of course, the media will not miss such a hot topic. The New York Times publicly praised Survivor as "a real game that surprisingly assembles the violent collision between humans and humans, and between humans and nature." The Washington Post also praised Survival. The author "completely subverted the connotation of the reality show, and this is the real reality show".

With the sharp increase in the topic, the TV station soon announced the renewal of the survivors, and at the same time started the audition for the survivors in the next season. To be continued. Baidu search "" to see the latest and most complete novels!