Chapter 372 Financing
More than a week later, "1937" was officially released in mainland China.
March is not a peak season, but it still attracted countless movie fans to go to the theater to watch it.
In fact, the movie had already started pre-sale on Maoyan Piaopiao.
With the Oscars' momentum, the pre-sale box office directly broke the record, with the online pre-sale box office reaching 64 million, and other channels exceeding 30 million.
When it premiered on the 10th, the box office on the day exceeded 100 million.
And everyone soon understood after watching it why "1937" could withstand such great pressure and make the international community completely unable to ignore it, because this movie is really amazing in terms of technology.
People who are more knowledgeable also completely understood after seeing it. It is precisely because the film's technology cannot be ignored that the Oscar statuette was awarded to two Chinese filmmakers.
Otherwise, if it really follows the normal movie route, it is really too difficult for Chinese filmmakers to win an Oscar. Isn't "Brokeback Mountain" like this? If it weren't for the sensitive subject matter, Lu Ping'an really wouldn't have thought of winning the award.
After all, only a few people know the truth.
At present, most people will not believe these.
Now everyone does not care about the truth of the Oscars, everyone just wants to watch the movie.
Soon, the score on Douban came out, 9.2 points.
This score should be inflated, because it will have some emotions about the daily life.
Maybe it will slowly return to the normal score of around 8.6 in the future.
But now 9.2, that is 9.2.
So more people went to the theater.
And along with the popularity of "1937" and the Oscars, the popularity of war-themed film and television dramas came.
Xingchen did not miss this bonus, and the publicity department directly started the publicity.
"The original cast of "1937" starred, Ning Hao directed, Lu Ping'an wrote the screenplay, Xingchen's new movie, the anti-Japanese war theme "We Come from the Future", will meet you in June!"
"The production team of "1937", produced by Xingchen, the military-themed TV series "Soldier Assault" will be launched on CCTV in April."
Two pieces of news, simple.
But it also won the highest attention at the first time.
The original cast, the production, Lu Pingan and Ning Hao, who have won Oscars, are in charge, and they are also war-themed films, how could they be bad?
For a time, the popularity of the two films began to rise rapidly.
Huayi was very happy.
Because they also have a war film this year, and it just finished shooting.
So "Assembly" also took advantage of this time to debut, announced that it was finished, and will be released this year.
"The Warlords" followed suit.
We are also a war film, although it is in ancient times, but ancient times are also wars.
This attracted many media to join in the hype, saying that this year is the year of war themes!
Various small companies also heard the news and moved, and Hengdian is about to usher in another round of Japanese deaths.
In fact, at this time, Xingchen should promote "Pacific Rim" and "Kung Fu Panda".
After all, these two are the works that truly reflect the highest level of Xingchen's technology.
But Lu Pingan still decided to give way to the two war projects in the end.
After all, "1937" is no longer a simple Xingchen project.
As a film that speaks for the country, the top leaders have given strong support, so let it go on this way.
And these two films just happen to fit the tone.
In addition, the promotion of "Pacific Rim" and "Panda" actually does not need to take advantage of any favorable wind.
As long as Xingchen announces that the release date is set, the media will definitely come together.
After all, who doesn't know that the film with the highest cost and the most technology in the history of domestic films is "Pacific Rim".
The cost of 600 to 700 million yuan, this number alone is more than enough for many publicity.
So there is no need to rush, just talk about it after "1937" is off the theaters in April, and then it will be released in July, just right.
"1937" is hot in China.
The same is true in North America.
As long as a movie wins an Oscar, it will have some help to the box office of the movie.
Those that have already been released will take advantage of this favorable wind to be re-released, and theaters will also give the green light.
The most comfortable thing is that it is currently being released because you can reap the dividends in the first place.
"1937" is like this.
After the Oscars, the box office has increased. The North American dubbing version has been released for a total of two weeks, and the Oscars have been in the air for one week, and the total box office has reached 51 million.
This number is much better than expected. After completing the release task of two to three months in the future, it is very likely to exceed 100 million.
This is still in North America. Other regions have also begun to release it one after another. Although the box office has nothing to do with Lu Pingan, it is not bad.
The media predicts that, including mainland China, the global total box office of "1937" will be around 220 million to 250 million, which is a very good result.
Of course, there is also a regret during the period, that is, it is not yet determined whether Xiao Ri Zi can be released.
Lu Pingan has no hope for this. It was almost like a tearing of the face in the past few days. How can it be released?
But things still led to a turnaround.
On this day, Wattsberg came with several people.
"Lu, let me introduce you, this is Notting, a distant cousin of mine, and the main acquirer of this financing."
Wattsberg introduced Notting, who was the leader.
This is a white man who looks about 40 years old.
Well, looking at that hooked nose and facial features, it's very cute
"Hello, Lu, nice to meet you, I'm your fan."
"Hello, Mr. Notting."
The two briefly chatted for a few words, and then everyone sat down and continued chatting.
After sitting down, Nordin got straight to the point: "Lu, I know that the release of "1937" on Neon has encountered some troubles. As a new shareholder in the future, leave this issue to me. I will definitely satisfy everyone. ”
Lu Pingan glanced at Wattsberg with a loud tone.
Wattsberg responded directly: "If he says yes, then it's basically no problem."
Without waiting for Lu Ping'an to speak, Nordin stretched out a finger and said: "The premise is that this acquisition can be completed smoothly."
After saying that, Nordin took out his cigar and started to puff on it, his eyes full of confidence.
Lu Ping'an was happy, this guy named Nuo Ding was quite stylish.
I just don’t know if this is a pretense or something.
To him, it was best for this guy to be on the same level as Wattsberg.
I have some background, some means, and can solve problems. At the same time, I like movies, but I don’t have much ability, so I don’t interfere in the production.
This kind of sponsor is the most comfortable.
It would be troublesome if you really like to interfere randomly.
So let’s put aside whether the Neon copyright issue can be resolved.
Everyone then directly talked about financing.
Financing is also easy.
Nordin is not a person, he represents a consortium behind him.
The financing plan this time is to acquire 50% of the shares.
Great appetite.
If the investment is successful, he will become the major shareholder.
But Watts and the others were certainly not happy.
Peak is actually not short of money now. Although it will indeed develop further in the future, it will not cut off 50%.
It's not like Brother Xiao Ma back then. At that time, Xiao Ma did this because he really didn't have any money.
There are also differences regarding valuation.
Valuation is not as accurate as other industries because it involves project IP.
At present, Nordin believes that Peak is worth at most 800 million US dollars.
And Watts thinks the peak is worth at least 1.2 billion.
So there’s still more to talk about next.
It was only when we were talking about the details that a scene appeared that made Wattsberg smile meaningfully.
Nordin held his cigar, crossed his legs, and asked Lu Ping'an in a very pretentious manner: "Lu, I like gambling, and Watts knows it. Our family has some shares in the casino he often goes to. So I’ve been fond of gambling since I was a child. I think this is it. Let’s take a gamble. You have three movies coming next. Let’s bet on the box office. Whoever guesses better will listen.”
This tone is even more heroic than that of Wattsberg, a wealthy man.
Lu Ping'an couldn't help but become curious, how much money did this guy named Nuo Ding have?
Without thinking much, Nordin directly analyzed three upcoming movies.
"Chainsaw 4", "Happy Death Day 2" and the new series "Purge 1".
Nordin gave the predicted numbers one by one.
After saying that, Watts on the side compared this number with Lu Ping An's previous prediction in his mind, and then his eyes lit up, and he seemed to have a sense of satisfaction that he had achieved his wish, and he couldn't wait to make the decision: "Okay, Just do it!”