The First Thousand Six Hundred and Ninety-Five Chapters Are in a Hurry

The representative of Ford sat with Ralph once again. Although he wanted to quickly negotiate a cooperation with Wind and Rain Holding Group, he still looked calm on the surface.

"Ralph, we have been talking for a long time, have you made a decision?"

Ralph smiled and said slowly: "Matt, my boss still thinks that Ford's stake in the Huaxia joint venture is very good, and he wants it very much."

"No, no, Ralph, I made it very clear that in addition to the two brand businesses of Foote and Linken, only the shares of Mazida can be sold in our overseas joint venture factories."

These are the company's strategic investments. The shares of those joint ventures allow them to sell Ford's cars to most regions of the world, and they can also enjoy local preferential policies, such as avoiding high import tariffs and so on.

For example, in Huaxia, compared with the retail price of a car, the retail price is about three times the CIF price. This is mainly caused by high taxes, and it is also a protection policy of Huaxia for domestic car companies.

But if it is a joint venture, the price can be greatly reduced, the competitiveness can be enhanced, and the sales volume can be increased.

The joint venture cars are also launched under their brand, which is of great benefit to the publicity of their brand. Many joint ventures are their nails in some markets. Once they are sold, it will be several times more difficult to open up these markets.

"Matt, if you don't sell Fute, the same side has been waiting for our reply. They agreed, and sold all the shares of the magic city to us, including the right to use the brand." Ralph said quietly.

"Our Fengyu Holding Group likes the auto business very much, but we can't only choose your Fute family. In fact, we contacted Tongyong earlier. You should be aware of this."

"What is the current auto industry? We have also conducted in-depth investigations. It is prosperous on the surface, but there are many hidden dangers. Only our Fengyu Holding Group can save Ford. You must have contacted other consortia, but who can come up with it? More cash than us?"

Matt still shook his head: "We need cash, but we can't give up our future development because of this. This is absolutely not allowed."

"Well, it seems that we can't reach a deal this time, and I look forward to reaching a consensus next time. You'd better go back and have a good discussion with your directors. Doing business with our Wind and Rain Holdings is the best choice. "

When Matt left, he didn't think that Tongyi could agree to this condition. Selling the shares of the joint venture company in the magic capital will reduce the influence of the same company in China.

However, there are three joint venture companies in Huaxia, and it is not impossible to sell one, but how can it be possible to sell the largest one!

That afternoon, Tongyong's representative sat down with Ralph again to negotiate, and Foote was anxious to sell the business in exchange for cash to save the company's business, but they were even more anxious to do so.

"Ralph, we have talked more than once. Your Wind and Rain Holding Group has always said that it is interested, but you always put forward various harsh conditions, forcing us to make concessions again and again, so that it is difficult for our cooperation to continue."

"Malfoy, I called you here today, and there is good news to inform you that the plan to acquire the magic capital has been approved by Huaxia, and we can complete this first."

"With the foundation of this cooperation and other business acquisitions, I believe we will soon reach a consensus. This is also recognized by our boss."

Malfoy's eyes lit up, the magic capital used the same conditions, the Wind and Rain Holding Group gave in? This is great, and finally lived up to the board's entrustment. With that, perhaps he could already be on the board.

Tongyong needs money too much now. The company's debt is getting higher and higher, and it is supported by high-interest borrowing. This will make the company's liabilities like a snowball, and it will keep getting bigger and bigger, until one day it will overwhelm Tongyong.

Ralph and Tongyong put forward a number of conditions, except that the company in North America does not want one person, and the brands they want are the most well-known brands below, such as Cadillac, Buick, Chevrolet, gm, etc., these The same use is definitely not for sale.

Turning around, Ralph changed his requirements. For example, he asked for Holden in Australia, which is the largest car brand in Australia. It is also the same design and engineering technology center. This is also a core high-quality asset, and they will never sell it.

And the brands they took out were disliked by Fengyu Holding Group. Finally, a part of them reached a consensus, so that Tongyong could make a large sum of money first to ease the company's predicament.

Malfoy quickly reported to the company's board of directors, which immediately agreed.

Although they sold their shares in Modu Tongyong Automobile Co., Ltd., they still have two joint venture car companies in Huaxia. They are not completely withdrawn from the Huaxia market, but Modu Tongyong is the largest joint venture car company in China. .

The other two, Fengyu Holdings, also expressed interest, but because the scale is too small, the money given is not much, so they do not plan to sell the same use, they always have to ensure that there are joint venture car companies in Huaxia, so that they can continue to develop Huaxia's market is considered for the future of the company.

As a representative, Ralph signed a cooperation agreement with Malfoy and held a press conference to inform the world.

This time, the acquisition amount will exceed 6 billion US dollars, which is also the largest auto industry acquisition this year. After this news was announced, it attracted the attention of global car companies.

As soon as you investigate, you will know that it is impossible for Fengyu Holdings to hold shares in Magic Capital. It should be sold to Taihua Holdings Group, and then merged into Bingcheng Machinery Manufacturing Group to increase the scale of this company and continue to expand. market share in China.

For this acquisition, Ralph also put forward many conditions. For example, Magic Capital can continue to use the technology of the original joint venture, and can use the same brand.

Tongyong thought they took advantage of this. Although the brand seems to be free for others to use, it has expanded the brand's popularity, which is also beneficial to the development of their other two joint ventures in China.

But in fact, technology is what Feng Yu is concerned about. When the time comes, he will directly change the appearance and continue to use the same technology used in the inside, so that he can produce his own car of the Magic City brand.

To promote the same brand, dream!

After hearing the news, Foote became anxious. Magic Capital was actually sold to Fengyu Holding Group, and it was sold at a high price.

So does it mean that Fengyu Holding Group chose to cooperate with Tongyong and abandoned their Fute?

No, we must start an in-depth negotiation with Fengyu Holding Group again immediately. When necessary, some conditions can be compromised! Foote's finances need cash too much.

...(.)