Chapter 452 From Now on, It Will Be One of the Top Five Video Website Giants
PPTV headquarters, large conference room
Chairman Wei Yang and company executives and some middle-level cadres took their seats respectively. The actual person in charge of the company, COO Li Ji, spoke passionately about the achievements of the summer strategy that had just ended.
"As of early September, our PPTV registered users officially exceeded 220 million, reaching 60 million in the three months of summer alone, and the peak number of paying users reached 4.2 million, ranking first in the entire network..."
Speaking of this, even Wei Yang was shocked. He did not expect PPTV's payment ratio to be so exaggerated.
You should know that PPTV's VIP monthly subscription is 15 to 20 yuan, 20 yuan per month, and 15 yuan for consecutive monthly subscriptions.
Even if it is calculated at 15 yuan, 4.5 million VIP users per month is 67.5 million, and 810 million for the twelve months of the year.
Of course, whether it can maintain 4.5 million VIP users per month throughout the year is still an unknown problem, but even so, with such a high base, it is enough to guarantee a certain ratio.
What Wei Yang did not expect was that PPTV actually became the first in the industry.
Li Ji also gave a detailed explanation of this point: "Since we have exclusive resources and have cracked down on pirated resources, we are very effective in attracting traffic and converting paying users."
"A series of exclusive resources in the summer strategy, including the hits "Running Man 2", "Ancient Swordsman" and "The Journey of Flower", have attracted and converted a large number of paying users."
Li Ji also joked that many users bought memberships for "Ancient Swordsman" and closed them after watching the show.
As a result, not long after, "The Journey of Flower" became popular, and they were forced to buy a membership for another month.
In addition, there were many high-quality online dramas and programs such as "Running Man 3" in the middle. The curve of paying users in these three months was very stable, with a step-by-step increase, and there was no big fluctuation.
Wei Yang nodded with satisfaction and repeated the old tune again, emphasizing that the website should not only focus on attracting traffic and data growth, but the most important thing is to consolidate the results.
Li Ji and relevant persons in charge expressed their approval of this and are preparing relevant plans.
The general goal is to make PPTV the first video website with more than 5 million stable paying users before the end of the year.
If this can be achieved, as long as it can be maintained next year, it means that the paid user revenue for the whole year of next year is likely to exceed 1 billion.
This is a milestone for PPTV, which has been burning money like crazy.
But because of this, the task is extremely difficult!
However, PPTV has this ambition. It has been less than half a year since the website changed its owner, and the results have been rising steadily. The data is unstoppable. Everyone's confidence has risen. In addition, there are certain basic conditions, so naturally they dare to fight.
Boss Wei did not pour cold water, but generously promised: "If the goal is achieved, I will specifically ask for your credit in the board of directors, and promotion and salary increase are not a problem."
After that, Li Ji and several responsible persons successively reported other achievements of the summer strategy, and Wei Yang's smile became brighter and brighter.
The average daily activity of the PC side is 60 million!
The total installation volume of the mobile market is about to exceed 300 million!
Monthly active users are 150 million!
…
Eleven data increases ranked first in June, July, and August, and another seven remained in the top three. Most of the data were in the top five.
To sum up, the summer strategy was a great success, and there is another rising star in the video website field.
Even, as long as the results of the summer strategy can be successfully digested, PPTV can officially be listed among the first-tier video websites, becoming the fifth after iYouGo and LeTV.
Be a little shameless, it is not unworthy to be called one of the top five video website giants.
"Pa pa pa!"
After the general report was completed, Wei Yang took the lead in applauding, and several people in the room followed, including Suning. No matter what they thought in their hearts, they also applauded in the face of the glory of the entire company. The atmosphere in the entire conference room was warm and harmonious.
Wei Yang also joked with the financial director with great interest: "It seems that the company will bleed a lot just to issue bonuses this year. Your department has been mentally prepared."
The financial director is Wei Yang's confidant. In any company, finance and personnel must always be one's own people. At this time, seeing the big boss speak, he also smiled and supported.
"The more bonuses we give out, the better our company is developing. This is painful and joyful."
"Happiness is good. It is better to share happiness with others than to enjoy it alone. The company does not belong to me and the shareholders, but also to all employees. The good development of the company is inseparable from everyone's efforts. Naturally, we cannot forget everyone when rewarding them for their contributions."
Wei Yang is an old hand at winning people's hearts. Not only does he speak beautifully, but his actual actions are also clear.
"Your finance department should first formulate a reward plan after the summer strategy, and issue it this month. Later, at the end of the year, according to everyone's performance throughout the year, a comprehensive evaluation will be made and a year-end bonus will be given."
"Don't worry about finances. Only a heavy reward will make a brave man. The company does not have only one summer strategy. There will be Spring Festival and other summer strategies in the future. Let employees taste the sweetness and rejuvenate their ambitions, so that they will be braver and braver next time."
Wei Yang has never been a stingy person in this regard.
At the work level, he may not be a very good boss and supervisor. Many times, his attitude and requirements are inevitably harsh and serious, and occasionally his subordinates will inevitably encounter some grievances.
But as long as you do your job well, Wei Yang never fails to reward you with material rewards.
Wei Yang has always been a person who is willing to win with others and likes everyone to benefit and make money.
This is the case in companies like Blue Whale, and it is also the case in PPTV now.
Moreover, half of the bonus this time is from Suning, and everyone pays for it together. The people's hearts and good reputation belong to Wei Yang. It is rare to have such a good thing, so Boss Wei is even more generous.
Lu Yan, the leader of Suning, was standing by, hesitating for a long time and didn't dare to say anything to stop it.
Just kidding, whoever jumps out at this time will be the enemy of the entire company, even many people in Suning may have opinions.
By then, Suning will lose all the people's hearts, even if there is still a fight for equity, but the whole company will stand on the side of the surname Wei.
Of course, with the success of the summer strategy, it is almost the same now, but Lu Yan, as Suning's agent, still did not lose his mind and handed the knife to Boss Wei to cut Suning's first department.
But unfortunately, his concession did not get Boss Wei's pity.
After the meeting, the company immediately held another high-level meeting.
Boss Wei announced that the company should strike while the iron is hot, consolidate the achievements, overhaul the internal strength, and make plans and prospects for the next few months and even next year.
In other words, take advantage of the momentum and take out another sum of money to continue the big work.
This amount of money is not a small amount, and the funds on PPTV's books alone are not enough.
Therefore, Boss Wei waved his hand and immediately 1.5 billion yuan will be fully credited within this month, and there will be another 1.5 billion in funds before the end of the year.
Hearing this, Lu Yan felt bitter.
Last time, he had to be humble in front of Li Ji to get some time, and he went to Suning headquarters several times to get the funds.
How long has it been stable, and suddenly there is another 1.5 billion, and there will be another 1.5 billion in the future. Does this Wei family have a bank?
Instinctively, Lu Yan immediately found an excuse to delay and buy himself some time.
"Chairman, the last 1 billion yuan was used up only a few months ago, and now we need several billion yuan again. Isn't this a bit too much? The company still needs to develop steadily. Too much aggressiveness can easily lead to problems."
"It's not that I'm aggressive, but time is running out."
Wei Yang had expected Lu Yan's reaction and immediately refuted.
"Although we just won a victory, it doesn't mean we can live a quiet life."
"iQiyi has just merged with PPS, and has made a big layout to produce self-made dramas and online movies. It's coming in with great momentum. Penguin Video has the largest traffic pool and the first channel in the industry. Youku Tudou is a long-standing leader with a deep foundation. LeTV's boss Jia's ecology is booming, and the stock market value is like a rocket."
"There is also Sohu, which has not developed smoothly in the past two years, but has also relied on the introduction of American dramas to establish a presence. There is also the emerging Mango TV, with Hunan TV behind it. Support, and it will also be a threat in the future. "
"Surrounded by strong enemies and a fierce market, there is no room for us to move forward steadily. If we slow down, we will die. Only by moving forward in big strides and fighting hard can we survive and become stronger."
"Right now, because of the summer strategy, the situation is just right. We must not let go of the breath that has been accumulated with great difficulty, otherwise all the previous efforts will be wasted, and you and I will become sinners of PPTV."
Wei Yang blabbered and output, emphasizing the necessity of investing money in his words and deeds. If he didn't invest money, the company would be finished, and he blocked all of Lu Yan's excuses.
Not only did he block them back, but in order to prevent Lu Yan from doing tricks, Wei Yang also warned him.
"Boss Lu, you have to pay attention to this matter. You are most familiar with Suning, so you must communicate more. If Boss Zhang agrees to make additional investments together, you have to hurry up."
"Boss Li reported to me last time that the 500 million yuan was delayed for a while, which should not be the case. The company is eager to use the money, and a day of delay will delay many things."
"So, this time it can't be delayed. Discuss a suitable deadline. If the funds are not in place by then, we will hold a board meeting and follow the process."
The meaning is very clear. Suning either pays the money or gives up its shares in proportion.
After the summer strategy, the general trend has been established. The company is united and the funds have been allocated. Wei Yang no longer wants to act and is clear about his intention to defeat Suning.
Lv Yan also understands this and his face is not good.
But he has no choice. Wei Yang is strong to begin with, and now with the power of a big victory, he has almost no room for resistance.
Seeing this, Li Ji comforted him: "Boss Lu, I think this is also the size of Boss Zhang."
"After "The Journey of Flower", the outside world's valuation of our company has increased, and it was close to 10 billion. If a large amount of funds are injected, even if it cannot reach the level of iYouku and Goose, it will not be much different. From this aspect, Suning has made a profit."
As a major shareholder, Wei Yang hopes to dilute Suning's equity to make his rule more stable.
But Li Ji is a manager and the actual manager of PPTV. Although he also supports the boss behind the scenes to go further, he hopes to make a fortune from Suning.
Even if Suning only pays 500 million, it can do a lot for PPTV, so Li Ji sincerely hopes that Lu Yan can get some money from Suning.
In this regard, Wei Yang did not stop anything.
First, he did not believe that Suning would be willing to spend another 3 billion on PPTV like him.
Second, as long as Suning does not seize power and mess things up, he does not care that PPTV has a shareholder. Its willingness to pay money is also beneficial to PPTV.
To be honest, if 6 billion yuan is really collected, Wei Yang will be worried about how to spend it for a while. This is an unprecedented war of wealth...
...
Lv Yan left the meeting room with a worried look on his face. Other executives, including former PPTV employees, were relaxed, talking and laughing.
As I said, the people's hearts are with me.
At present, within PPTV, Wei Yang's faction is needless to say, they are all his confidants. The new recruits who enter the company will listen to the command of Wei Yang and Li Ji, and they are also considered to be direct descendants.
And the former PPTV employees, seeing the rise of the company and all kinds of inducements, basically returned to the heart.
Even many people from Suning's faction secretly or openly joined Wei Yang.
After all, PPTV and Suning are not simply subordinates. After Wei Yang took over, the two sides are completely independent of each other. These employees are theoretically PPTV employees, and it is reasonable for them to choose to abandon the dark and join the light.
After that, Wei Yang talked with Li Ji and others about the future plans.
Now that the summer strategy is over, it will be relatively easy in the future. Wei Yang's attention will also be diverted to other places, so everything here needs to be explained clearly.
Things are still very complicated. For some things, Wei Yang only needs to know the results and does not need to ask. For some things, he still needs to give a general direction and requirements.
Although Wei Yang is not professional in operating video websites, he has seen pigs run even if he has not eaten pork.
Especially in his previous life, as a professional screenwriter and executive of an entertainment company, he has actually dealt with many major platforms and knows some inside information. It is hard to say whether it is useful to PPTV, but it is at least an inspiration.
They talked until the evening, and Wei Yang simply packed dinner for several executives to keep in touch.
Originally, he wanted to find a restaurant, but when he passed by a barbecue restaurant, he saw that the traffic was quite hot, so Wei Yang was a little tempted and suggested eating barbecue.
Now it is early September, the weather is still hot, and barbecue is indeed more interesting than restaurants, so a group of executives with an annual salary of hundreds of thousands happily accompanied the boss to get out of the car and eat skewers.
Today is a meeting, and there are big bosses coming, so many people are wearing suits and shirts, which is somewhat out of place with the barbecue stall.
However, there are so many white-collar workers in Shanghai, and many of them are required to wear formal clothes. It is not too novel. If it were somewhere else, someone might speculate whether it was a collective team building for the insurance company.
Wei Yang also wore a suit today, but it was a casual style.
Now when eating outside, he took off his coat, put it on the stool, then unbuttoned two buttons of the shirt inside, rolled up his sleeves neatly, and started to peel crayfish.
Most of the executives were Wei Yang's confidants, and they had eaten many meals with him, but most of them were mid- to high-end restaurants or related gatherings. Snack stalls like this are relatively rare.
So, seeing that the boss who was usually majestic and serious had such a down-to-earth side, everyone was a little dazed.
Some people realized it later that the billionaire and business tycoon in front of them seemed to be less than 30 years old this year, and was a young man who was wantonly swaying his youth.
And in a place where they didn't notice, a bald young man at the next table next to them was excitedly secretly raising his mobile phone to Wei Yang, who was deliberately sitting in a corner without attention and wearing wide-framed plain glasses to cover his face.
"They are quite good at hiding it. Luckily I have sharp eyes. Hahaha, a big star and a rich man are having a barbecue late at night. If I post the video and photos on Weibo, I can gain at least 500 followers..."