Chapter 457: You Don't Follow Martial Ethics. We Agreed to Film a Drama Together, but Your Movie Became a Hit
Fan Xiaopang was surprised that "My Deskmate" had such a good box office, and put all the glory on Zhao Liying.
Her idea was wrong. The data of "My Deskmate" in the previous life was not bad, as high as 455 million, ranking 20th in the total box office list in 2014 and 11th in the Chinese-language film.
How could a domestic film that almost made it into the top ten of the year's box office be a simple follow-up work?
When the film was first released, it did not perform very well at first, but after about a week of word-of-mouth fermentation, it began to reverse the decline and grow.
For this kind of youth film, the promotion mainly depends on two routines, one is the lineup, and the other is the marketing topic.
There is no need to say much about the former, but the latter has a lot of tricks.
And "My Deskmate" has a good subject matter, so it is easy to bring up a topic on the Internet [How is my deskmate] .
Campus youthful love or budding is always a topic that people cannot avoid, and it is also something that most people have experienced, and it is easy to resonate.
This is the case with "The Girl We Chased Together in Those Years" and "My Deskmate".
As can be seen from the enduring popularity of the song of the same name "My Deskmate", many people have a deskmate who is attractive, ambiguous or even unforgettable in their hearts.
The film crew also seized this opportunity, increased publicity output, and combined with a fairly good plot, finally won a brilliant box office result.
It can be said that in the previous life, because of this movie, the little yellow duck was relatively free from some of the constraints of the Mou Girl and began to gain a foothold in the film industry.
Director Guo Fan also became a little famous as a new director, and finally through various efforts, he was able to plan the "Wandering Earth".
Now, the situation of "My Deskmate" has changed more.
The original producer of "My Deskmate" was Guangguang, and at that time Guangguang was rising rapidly in the film industry because of its excellent marketing and distribution capabilities.
And the light of this time and space, the light was robbed a lot by Blue Whale. At least in terms of publicity and marketing, Blue Whale is not inferior to the former, and even better.
Although it is at a disadvantage in terms of distribution, Blue Whale has also opened up channels with Shanghai Film Group, and has cooperated with Guangguang and Bona Film Group. The most important thing is that Blue Whale has production advantages.
Although Guo Fan is still the director, the script, team, behind-the-scenes and other aspects are all upgraded versions, resulting in the quality of "My Deskmate" being higher than the original version.
In this case, the Blue Whale version of "My Deskmate" has better basic advantages.
Not to mention, there is also the key factor of Zhao Liying!
The aforementioned ones can guarantee the lower limit of "My Deskmate". At least if all aspects are strong, the box office will not be much worse than the original version.
And now the variable Zhao Liying has suddenly changed the upper limit of "My Deskmate".
"The Journey of Flower" is so popular that Zhao Liying has been on the hot search almost every day in the past two months. The popularity index of related artists has won more than 30 championships of the day and ranked in the top three for more than 50 consecutive days.
From the record-breaking pre-sale box office, it can be seen that fans and the outside world are extremely enthusiastic about Zhao Liying's new movie.
Up to now, the fan economy has become a phenomenon that cannot be ignored in the industry.
This year's many movies have also proved this point.
For example, the popular movie "Where Are We Going, Dad?", which was transformed from a variety show, "The Master of Breakup" starring Deng Chao and Da Mimi, which became popular because of "Running Man", "Tiny Times" starring Guo Xiaosi and the two beauties of "The Legend of Sword and Fairy", and "See You Tomorrow" by Han Han...
Of course, there are other reasons for the popularity of these movies, but it is undeniable that the fan economy has played an important role in them.
More and more companies and crews are beginning to focus on those popular top artists, believing that these people are likely to become catalysts for box office sales.
The crew of "Operation Mekong" insisted on inviting Wei Yang to come out, which is more or less part of the reason.
In this case, the popular Zhao Liying + "My Deskmate" with a good foundation happened to be released during the National Day holiday, which is more powerful than the original version.
Even Wei Yang doesn't know how crazy this movie can be.
At present, the only big stone in front of "My Deskmate" is the equally popular "Heart Flower Road".
The National Day is not a small period, but the market is far less than that of the summer and Lunar New Year periods. It is hard to say whether it can accommodate two giants.
Therefore, in Wei Yang's view, how far "My Deskmate" can go depends on its resilience in the face of the strong enemy "Heart Flower Road".
Wei Yang himself does not have the confidence to challenge the iron triangle of Ning, Huang, and Xu, let alone Zhao Liying, who is a rookie in the film industry.
Facts have proved that Wei Yang's vision is still relatively accurate.
"My Deskmate" performed well, but there is still a certain gap from "Heart Flower", and it was firmly pressed in the second place.
In the end, it did not soar to the sky as Wei Yang had secretly expected, and the box office data doubled the original version, aiming at the 1 billion mark.
However, even so, the performance of "My Deskmate" is enough to explode in the eyes of most people.
The box office on the first day was 45.63 million!
The next day, the box office did not drop but increased, reaching 62 million+
On the third day, it still maintained a sufficient level, with a single-day box office of 50 million.
In the following four days, although it gradually declined, it still maintained sufficient stamina with the momentum of the National Day holiday, averaging around 40 million per day.
Adding the pre-sale box office, the final first-week box office of "My Deskmate" is - 364 million!
Compared with the longer-term summer and Lunar New Year schedules, the National Day schedule is more like the Spring Festival schedule due to the seven-day holiday. The first-week box office is extremely important, and it may be half or even two-thirds of the entire movie.
Even so, 364 million in seven days is exaggerated enough, and it is among the top movies released this year.
If it weren't for the explosive data of "Heart Flower Road" breaking 600 million in the first week box office, "My Deskmate" would probably be blown up by various media.
Even with "Heart Flower Road" sharing the firepower, many media still gave "My Deskmate" the exposure it deserved.
What's more, this movie also has Zhao Liying, who is now very popular, and was "focused" by the entire network.
They are not Wei Yang, and they don't have the sky eye. How could they know that "My Deskmate" was originally expected to reach 455 million.
Most people's views are similar to Fan Xiaopang's.
This is a low-budget youth-themed follow-up work. At most, the quality is better than they expected, but it is not that outstanding. The most impressive one is Zhao Liying.
Naturally, Zhao Liying became the biggest contributor to the huge sales of "My Deskmate".
This is not wrong. Without Zhao Liying and "The Journey of Flower", "My Deskmate" may not be able to perform so well.
Anyway, it's time and luck. Before Zhao Liying's "The Journey of Flower" has finished, she has been praised by "My Deskmate".
You know, according to this trend, the box office of "My Deskmate" will definitely exceed 500 million, and there is a great hope for 600 million, and there is also a chance of 700-800 million.
Now is not the future, 1 billion box office is everywhere, and there are not more than one domestic movie with 1 billion+.
600-800 million can impact the top ten of the annual total list and the top five Chinese-language movies. How many actresses can lead movies to this level?
In the past two years, Fan Xiaopang and Da Mimi have performed well in the film industry, but the former relies on Wei Yang, while the latter is mainly attributed to Guo Xiaosi and Deng Chao.
The credit for "My Deskmate" is all due to Zhao Liying. Even if there are reasons and a certain amount of luck, the gold content is still enough to attract attention.
Zhao Liying was able to make a name for herself among the 85 flowers because she could carry the ratings. Now people also unconsciously feel that she has the ability to carry the box office alone, which makes Zhao Liying's weight rise sharply.
Take the simple movie pay as an example. Before this, Zhao Liying had no achievements in the film industry. She only received 1.5 million yuan for "My Deskmate".
Don't think it's too little. This is the price for a young actress with no achievements to enter the film industry.
Moreover, there are too many wolves and too little meat in the film industry. Throughout the year, there are only a few movie resources that can be shown, and they are basically divided by big flowers, movie stars and Hong Kong and Taiwan actresses.
Zhao Liying is still quite popular, and Blue Whale has taken care of her. Many first-line actresses can't even get 1 million.
Without connections and background, movies and TV series are completely two different worlds, and you can't even squeeze in.
But now, Zhao Liying's market has changed!
First, the popularity of "The Journey of Flower" exploded, and she was promoted to a top-tier actress. Artists of this level will not be underestimated by the film producers even if they have no achievements in movies.
Then there is another major role in "My Deskmate", and this resume is a great bonus for the artist.
And don't forget that Zhao Liying also starred in "Heart Flower Road", even if it was a supporting role, but it also took advantage of a wave of popularity.
Some people even joked that this year's summer and National Day file are completely Zhao Liying's solo dance.
This statement is of course exaggerated, but it can also be seen that Zhao Liying has been so popular in the past few months that she seems to be everywhere. Not only is she popular, but she is also successful in both film and television...
Fan Xiaopang almost raised Zhao Liying's danger level to above Liu Shishi, and Liu Shishi, who was filming in Dali, was even more frightened.
No matter how popular Zhao Liying is in TV series, she is afraid, but she is not panicking.
Because of her achievements, she has also done it before. Now she looks great, but it's just the momentum. It will be fine after the limelight passes.
But Zhao Liying suddenly made good achievements in the film industry, which made Liu Shishi feel awkward and even a little confused.
Didn't we agree to film TV series together? Why did she suddenly attack with movies?
It's too unethical!
It's not Liu Shishi's fault that she has a headache. Movies are her biggest disadvantage. Zhao Liying didn't say that she hit her weak spot, but it was enough to make her uncomfortable.
In addition to Liu Fan's shock, Da Mimi and Tang Yan, who had been watching the show, were also a little restless.
They hope that Zhao Liying will be stronger and put enough pressure on them, and it would be best if they force Liu Shishi to seek an alliance with them, but Zhao is too strong.
Liu Shishi is under great pressure, but they are also a little afraid of playing too much.
After all, Zhao Liying has many cards in her hand. If she continues to be strong and directly announces the official position, then they will be completely in trouble.
Although Tang Mi and Liu Shishi have broken up now and seem to be enemies, if they are really forced to choose someone to be Wei Yang's main wife, under the premise that they cannot get the position themselves, the first choice of both of them is Liu Shishi.
In addition to the so-called bestie relationship, the most important thing is that Liu Shishi has a soft personality and will not kill them all, at least not too harsh on the two of them.
But Zhao and Fan are not necessarily the same. If they don't kill them, they will inevitably make all kinds of calculations.
Da Mi Mi and Tang Yan even intend to contact Liu Shishi first to see if they can find an opportunity to be soft and ease the relationship between the two sides.
Otherwise, if the stalemate continues, it is not a good idea to sit back and watch the enemy grow stronger.
But this opportunity is not so easy to come by. Liu Shishi hates them both now. In addition, she is not bad in herself. Although Zhao Liying is a threat, she does not have much advantage over Liu Shishi.
Under the premise that the situation is still corrupt, even if she takes Zhao Liying's threat seriously, Liu Shishi may not give up easily.
"It's difficult, it's a pity that both of us were caught, otherwise one of us would be an undercover agent and we wouldn't be so passive."
Da Mimi is very anxious. She is anxious to deal with Zhao Liying, not only for the "big picture", but also for some selfish reasons.
Zhao Liying's rise is too fast, not only Liu Shishi is frightened, but also directly competes with her.
This summer, Da Mimi's performance is actually not bad, and it can even be said to be very eye-catching.
The TV series has the phenomenal hit "Gu Jian Qi Tan", and the movies "Breakup Master" and "Tiny Times 3" have a combined box office of more than 1 billion.
However, since honey is born, why is shadow born? "The Journey of Flower" and "My Deskmate" have prevented Zhao Liying from stealing the limelight from Da Mimi, but they have firmly suppressed her.
That is, this month, Zhao Liying and Liu Shishi were fighting fiercely, but she was not dragged into it.
Otherwise, if they were to openly compete with each other, Da Mimi would not be defeated, but she would be completely behind, which would definitely be a big blow to her.
Now Da Mimi has experienced the frustration of Tang Yan before.
This Zhao guy is really difficult to deal with!
And not only is he difficult to deal with, but more importantly, he has the support of Blue Whale, so many of her tricks cannot be used. Although she is not good at using some crooked tricks, she can still take advantage of the platform advantage.
Even though Da Mimi has not been in contact with Liu Shishi for several months, they still resonate with each other in the contempt for Zhao Liying.
"Sly little potato, the inside is all rotten."
"A-choo!"
In Xingcheng, Zhao Liying, who was trying on her Golden Eagle Goddess robe, sneezed unconsciously. The assistant thought she was cold and quickly turned up the air conditioner.
"Sister, do you want to wear a vest?"
"No, I'm fine, just my nose is a little itchy."
Zhao Liying didn't care. She stood in front of the floor-length mirror and admired her Golden Eagle Goddess outfit, looking around and looking arrogant.
Tonight will be one of the most important days in her career.
The steps of the plan to reach the top that Blue Whale had formulated for her, "The Journey of Flower" was a smooth hit, even better than they imagined, and the subsequent publicity was also very well done.
And "My Deskmate", which was originally a casual move, achieved a result that none of them had expected, and completely pushed all kinds of publicity of Blue Whale to a climax.
And now, this plan has reached the last step of the stage, that is, like Liu Shishi two years ago-
Golden Eagle Festival Grand Slam to become a god!
This was something Zhao Liying would never have dared to hope for two years ago. When she saw Liu Shishi's unlimited glory that night, she felt desperate for a while.
But she didn't expect that she had done the same thing in two years.
The Golden Eagle Goddess is already in her bag!
"The Journey of Flower" is the direct line of Hunan Province TV, and the Popularity Crystal Cup is even more hers. The only thing that is a little difficult is the Gold Cup, but with Wei Yang and Blue Whale's mediation, it is not a difficult task.
At the beginning, Liu Shishi won the Golden Eagle Grand Slam, and the outside world praised her as unprecedented and difficult to come after. Unexpectedly, she broke the record in two years.
Zhao Liying's eyes jumped, she really wanted to know what Liu Shishi thought.
And Da Mimi, the bald chicken, finally survived Liu Shishi, and was intercepted by herself. I guess it must be very happy.
As for Tang Yan, she was ravaged and defeated many times, and it was not worth mentioning. Although Zhao Liying was not as tall as Tang Yan, she no longer had her in her eyes...