Chapter 525 Boss Ma's Sense of Smell

Many information exchanges in different industries are not smooth enough. For example, although eBay knows that a competitor is contacting merchants on its platform everywhere, and that the name of the other party's platform is Taobao, they don't really take it seriously.

Because any Internet business model cannot be exclusive, especially e-commerce websites that do not require too much technical reserves, there are more than a dozen or 20 domestic large and small, some of which are very competitive for eBay Some opponents are not to be feared at all. Many platforms are in a state of no money and no traffic after they go online. They will close their doors soon, and they don’t know the details of Taobao or who invested in Taobao. , I don't know what kind of team it has, let alone what resources Taobao has brought together.

For the 3 industries, they know that YiTing.com has cooperated with a brand named ngo to make ngo- with an appallingly low price, but they don’t know what channel ngo- is going to use to sell it, let alone that it has already been released. Get ready to go live with an e-commerce site called Taobao.com.

If there is a person here who knows not only the e-commerce industry, but also the three industries, as well as the situation of Muye Technology and Li Mu, he may be able to sort out the context behind the whole thing through a comprehensive analysis of various information, but Li Mu's protection of his own body is quite appropriate, so now, apart from his own people, no one can integrate so many information from various industries.

Boss Ma, who is far away in Hangzhou, has been rooted in e-commerce for several years, but what he has been doing has always been information services between enterprises and does not involve online transactions.

After several years of development, coupled with SoftBank's large capital investment, Ali has now become a powerful large-scale Internet company. Boss Ma is keenly aware that Ali, rooted in small and medium-sized enterprises and small and medium-sized enterprises. Baba.com has become more and more sluggish in terms of development. He feels that the real core of e-commerce is not to integrate with small and medium-sized enterprises, nor to provide a platform for small and medium-sized enterprises to exchange information. With the continuous improvement and growth of circulation, the real core of e-commerce must eventually sink to the final retail link.

The inspiration for Boss Ma's Internet thinking and e-commerce thinking came from the United States. He is very aware of the business models of ebay and azon, and he also understands the significance of paypal. In fact, he is already thinking about operating retail e-commerce in China. It is feasible, and he also understands the concepts of b2b, b2c, and c2c. At present, Ali is doing b2b, but the ceiling of doing b2b in China is too low. He can easily see the top now. Speaking of, he is not satisfied with the current situation at all. He has been thinking about the feasibility of b2c and even c2c in China since last year. After a long period of deliberation, he has made up his mind that Ali's next development direction is domestically. Do c2c.

Similar to Li Mu, Boss Ma has a long-term thinking in doing things, and his ability to control resource linkage is extremely strong. He is now doing b2b, and in some aspects, he is also laying the foundation for future c2c.

In fact, if it is mature, he will convert the b part on b2b into the c part on c2c, so as to smoothly convert resources and build a new e-commerce platform rooted in retail.

In this idea, Boss Ma has long thought that he should first improve the eBay model in the domestic market environment, and then imitate PayPal to create an online payment channel based on RMB settlement in China, but he has always The right moment has not been reached, so these ideas have not really started to be implemented.

When Alipay was made by Li Mu, Boss Ma was nervous for a while. The core concepts of Alipay and Paypal are exactly the same product, which is also the product model he plans to imitate in the future. Like him, he has his sights set on the e-commerce market.

However, the birthplace of Alipay is very special. It is a product associated with 3321, a completely non-profit platform, which makes Boss Ma a little relieved. In his opinion, Alipay is a tool created by Li Mu for 3321. , although Li Mu also began to open Alipay to third-party companies later, this should be just an inadvertent intervention. As long as Li Mu didn't see the e-commerce industry, he didn't have to worry about it.

However, recently, Boss Ma smelled something not quite right from some fragmented news that he heard from many parties.

The first thing that made him suspicious was the huge shock caused by ngo- in the 3 industries.

At first, when he heard that ngo- turned out to be customized by EasyTing.com, he thought it was a bit interesting, because the current Internet companies and hardware companies can be said to be very different, and he has never heard of any Internet company that does not play software and runs to play hardware. Yes, EasyTing.com is the first one.

As a person who has a deep understanding of the Internet, Boss Ma is impressed by YiTing.com. He thinks that an Internet company that dares to touch the hardware and can also cause vibrations in the hardware industry is a great thing in itself. In some respects, it proves that the development space of Internet companies is huge, and the development direction is also very diversified.

But with the understanding of ngo- and 3 industries, Boss Ma found one thing that was particularly difficult to understand, and that was the cost of ngo-.

He looks at the problem from a completely different angle from people in the 3 industries. The 3 industries think that ngo wants to enter the 3 industries to get a share of the pie, but Boss Ma thinks that ngo- looks more like a tool of YiTing.com. Behind the network is Makino Technology, and he is even more curious about this matter. How could Makino Technology develop so rapidly, so how could he be interested in the profit of 3? What is its real purpose? This is one of them.

Moreover, the price of ngo- is close to the cost price, which makes people feel even more strange. The channel cost of hardware sales is very high, laying channels requires huge manpower and material resources, and maintaining channels requires a lot of profit margins, so this is also hardware One of the reasons for the high price, what capabilities do Yiting.com and Muye Technology have to save the cost? This is the second.

The entire 3 industries have never heard of ngo or YiTing.com set up any specialty store, or even any counter, and it is getting closer and closer to the publicity release date, but there is no shadow of any offline channels. What channel are they going to use to sell 100,000 units of ngo-? This is the third.

Based on the above three questions, combined with his own understanding of e-commerce, Boss Ma vaguely felt that ngo- should adopt an online sales model. Only online sales can solve the problem of cost and sales channels.

However, there is still a problem that has not been solved. What is the motivation for doing this? Just to sell 3? Impossible, even if you kill Ma boss, you won't believe it.

Is it to do e-commerce? This possibility is very high!

After thinking about it, Boss Ma felt that Muye Technology should use YiTing.com to build a music-related B2C platform, and at the same time create a music-related hardware brand. In this way, an ecological chain can be formed, but he did not expect, He looked at eBay and Paypal, Li Mu looked at Taobao and Alipay, everyone copied him, I copied you, it is a fusion of you in him and me in you, no matter who came up with an idea first , as long as whoever wins in this creative field last, whoever is the most powerful one.

Boss Ma has been letting a small team under his command pay attention to Yiting.com, Muye Technology and ngo-. Today is the day when ngo- is on sale. Boss Ma himself is also very curious about what medicine Muye Technology sells in this gourd. So he is going to work overtime with the team that is responsible for paying attention to this series of issues to see what secrets he has not guessed in the release of ngo- today.

Li Mu stayed on Taobao until after five o'clock and left the team and left alone.

On the way back to school, I first called Su Yingxue, made an appointment to pick her up at the school gate, then went to pick up the cake together, and then called the buddies in the dormitory to meet at the hotel. In addition to the five buddies in the dormitory, Li Mu also invited Zhao Kang and his girlfriend, taking this opportunity, let's get together.

Since the hotel was not far from the school, Li Mu didn't drive. After parking the car, he walked to the school gate and waited for Su Yingxue to come out.

Su Yingxue deliberately slipped out of the classroom ten minutes early, and when she saw Li Mu, she said to him, "Let's go get the cake first, then go to the restaurant to order the dishes, and then let everyone come over."

Li Mu said: "Then I will let them leave later and wait for my call."

Su Yingxue held Li Mu, and the two came to a cake shop not far from the school. Su Yingxue ordered a large fruit cake for Li Mu, and even had someone use chocolate sauce to write a happy birthday to dear Li Mu in the center of the cake. The inscription is one word: snow.

The two came to the hotel together and ordered a table of dishes. After the cold dishes were served, Li Mu called and asked everyone to start coming here.

The people who had been prepared for a long time soon arrived one after another. Sun Jian, Liu Nian and Xue Jianfeng were all gangsters. Wang Yanan had to take care of his sick mother in the hospital, so Hu Zhengdao was also alone, only Li Yawei brought his girlfriend. Han Xiaoxiao, Zhao Kang and his girlfriend Wang Jia.

Su Yingxue is very accustomed to appearing on such occasions as Li Mu's girlfriend. She usually doesn't talk much, but today she is very enthusiastic to everyone, constantly asking everyone what they want to eat and drink, especially for a few people. This girl is particularly concerned, and has the attitude of a hostess.

Several men wanted to drink some beer, so they asked the waiter to order cold beer first. As soon as the wine was delivered, Li Yawei took the initiative to get up to open the wine, opened seven bottles in one breath, and sent a message to the men present one by one. bottle.

Seeing that he handed Li Mu a bottle of beer, Su Yingxue said to Li Yawei, "Don't let Li Mu drink it today. I drank too much with you yesterday. Let him have a drink today."

Li Yawei said with a smile: "sister-in-law, brother Mu's drinker is very good. I haven't seen him drunk for so long. When we left yesterday, he was fine and sent us downstairs. ."

Li Mu's heart skipped a beat, his heart was broken, he forgot to explain to them, and Li Yawei's words came too soon. To find this site, please search for "" or enter the URL: