Chapter 440: The Filming of "Nirvana in Fire" Is Completed, and the Hualuo Popularity System Is Launched

Outside the city, Wei Yang and Liu Shishi rode on horseback in armor, and the atmosphere was somewhat parting and sad.

"A promise in this life must be fulfilled in the next life."

After saying the last line, Wei Yang looked at Liu Shishi deeply, forcing a smile on his face, and then his eyes became firm, and he turned around and rode away.

Liu Shishi stopped her horse and stood there, silently watching Wei Yang's figure getting farther and farther away with the advancing army, and her figure was desolate.

"Good, perfect."

Director Zhang Yongxin stood up and shouted, which also indicated that the filming of "Nirvana in Fire" which had been filmed for several months was officially finished.

Wei Yang, who was still sad and guilty just now, took the horse and rode half a circle happily. His behavior was neat and agile, and he didn't have the meaning of a delicate and sick young man before. Many extras cheered very enthusiastically.

Today they were lucky and caught up with the crew to finish the last scene. Boss Wei waved his hand and they could also join the wrap-up banquet.

This is very rare, because the wrap-up banquet is basically for staff and crew actors.

Extras are temporary workers, they are paid daily wages, only have lunch boxes, and they don't get to attend the wrap-up banquet.

However, Boss Wei is more particular. Except for the early days when he was poor and stingy, he always has a share of extras or other temporary workers when filming, whether it is giving out benefits or holding a wrap-up banquet.

"Good luck on the wrap-up, and long-lasting ratings."

Some staff and leading actors blocked Wei Yang's place to say good things, and Wei Yang took out the prepared red envelopes and gave them out casually.

This is a habit he developed when he was working on the trilogy of "Celebrating Yu Nian".

Ordinary leading actors don't have to do this, and in fact, many times, the leading actors have to send flowers or gifts when the crew finishes the filming, but Wei Yang's status is special.

He is the big boss of the crew, and all directors and producers are behind him, so when encountering such occasions, he can't just watch and say nothing.

The wrap-up banquet is a must-have item. Before, there was a champagne celebration, party, singing, bathing, etc.

Later, I don't know what started, and there was another link of giving out red envelopes.

As long as he is the last one to leave the crew, there will always be these red envelopes when the crew leaves.

The money is not much, 200 yuan as the minimum and 1,000 yuan as the maximum. The less is just for taxi fare, and the more is just for leaving the crew. The specific amount depends on luck, mainly for the sake of luck.

There is food and drink, fun and fun, and a small red envelope for free. Everyone is very happy.

Boss Wei is also happy. Usually some small benefits, a few tables of banquets and these red envelopes are worth a few dollars.

But the accumulated good reputation is of great benefit to him and the entire Blue Whale system.

In Hengdian, everyone knows that the Blue Whale crew has the best treatment. The pay is not bad, but the lunch boxes are good, and if you are lucky, you can get a small bargain.

So whenever the Blue Whale drama is filmed in Hengdian or some places with more extras, there are many applicants.

The quality of extras is obviously a level higher than that of other crews, and it is relatively easier to command.

In addition, there are some casual compliments online and offline. These are all about background and popularity. It seems that they have little effect, but in fact, they are the key to the gap between Blue Whale and other companies.

Let alone the good seedlings of the extras, or the professional students who come here to perform, or even some staff members, in their minds, Blue Whale must be ranked among the top domestic entertainment companies.

Not to mention the reputation of Boss Wei himself. In addition to his lifestyle, most people give him a thumbs up.

"Don't go home until you are drunk at night."

After the red envelopes were distributed, some people were ready to leave for the hotel, and some people were responsible for the final cleaning. The wrap-up banquet would not start until the evening.

Wei Yang also came to the dressing room to remove his makeup and began to look forward to the evening banquet.

After being hungry for several months, he could finally have a big meal without any scruples at night.

Liu Shishi removed her makeup slower than him. After Wei Yang finished, he came here to wait for her, flipping through his phone in his hand.

He was looking at the newly launched [Hua Luo Professional Edition] APP.

It records the real-time data and historical database of domestic movies, TV series, and variety shows, which are exclusively for industry insiders and the media to read.

Fan circles are also very concerned. In the past, when competing for the ratings and box office of various idols, everyone had to find various data, and even had to organize it personally, and it was not necessarily accurate.

Now, the ranking data is ready-made and clear at a glance. You can kill the opponent by taking a screenshot.

Wei Yang is looking at the performance of the PPTV project on the list at this time.

Hualuo movie real-time list is directly calculated based on box office. This is real money, Ding is Ding, Mao is Mao, and everyone has no meaning.

The TV station ratings of film and television also have unified standards. Even if it is fake, you have to pay a lot of money to buy it. It is relatively objective and can be directly ranked according to the high and low data.

However, the calculation of online video websites is more complicated.

Because so far, the most direct calculation of the performance of a drama on the online platform is the number of views.

But the most debatable thing here is that the ratings statistics standards of various websites are different, and the data are both true and false.

For example, LeTV is famous for spamming.

The playback volume of TV series of the same level on their website is generally 20% to 50% higher than other websites, or even more.

This is unfair to some websites. It is very likely that the dramas on other websites are more popular, but the ratings are inferior.

So after discussion, Hualuo launched a new evaluation standard, namely, [Hualuo popularity], which can also be called [network popularity].

The calculation formula of Hualuo popularity is not only for the number of plays of a drama on this site or even multiple sites, but also includes other factors such as website bullet screen, comments, real-time replay, etc.

In addition, Hualuo popularity also focuses on the entire Internet, and includes social network interaction popularity, media popularity, and some other market performances.

The real performance of the film and television variety show is reflected in multi-dimensional and comprehensive data dimensions.

It can be said that this data is the most complete and scientific calculation formula at present, and the network popularity can be directly distinguished according to the value.

This routine was not actually created by Wei Yang and Hualuo.com.

Instead, after various video websites in later generations played the evaluation standard of playback volume, they began to use the popularity of this site as the performance evaluation standard.

However, the so-called popularity values ​​of each site have different evaluation standards, so they cannot be mixed together, and can only be compared between sites.

Generally speaking, the hit dramas of Youku and iQiyi must have at least 10,000+ views, while the judging standard of Penguin Video is at least 30,000+ views.

Before the three major websites launched this system, Wei Yang took the lead in letting Hualuo lead the trend, which may not be without his own selfish motives.

For example, Douban ratings have become the reputation standard of film and television dramas. If Hualuo's popularity can become the standard of network platform performance, it will be of great help to Hualuo.

Now Hualuo has the upper hand. As long as it can remain neutral and make fair judgments, it will accumulate enough influence over time and even form a special system. Then it will be difficult for other websites to change the status quo.

Even if PPTV does not engage in PY shady dealings with Hualuo, it can also get a lot of benefits as long as it is half of its own.

At this stage, Hualuo's popularity is still in the trial stage, and there are still many details to be adjusted slowly.

However, there is no problem with the general framework, and based on the current variety shows and film and television dramas, the corresponding popularity values ​​of projects at various popularity levels have been explored.

For example, the recently popular "Gu Jian Qi Tan"

This drama is a well-deserved phenomenon. The highest peak of Hualuo's popularity is 15623, which refreshed the record of Hualuo.com, although this record is only for a few dramas.

Even now, this drama still has a real-time popularity of 9000+, ranking first in the film and television list.

There is also an average popularity, which is calculated during the serial broadcast stage of the drama, which is about 12000+, but this data may be greatly reduced in value with the different broadcast methods in the future.

The current dramas are basically linked to TV stations, with two episodes a day, which is convenient for calculation, but in the future, there will be several episodes a week, the broadcast time is uncertain, and the length of the episodes is different, which will greatly interfere with the calculation of average popularity.

But only calculating a peak value is a bit thin, so Hualuo.com introduced the concept of ranking list.

Every day, Hualuo.com lists the popularity rankings of the top 50 on the entire network. The TV series ranked first in real-time popularity on that day will receive a [Daily Crown] medal at the end of the day.

So to see if a drama is popular, we can also calculate how many daily crowns it has won, or even how many daily crowns it has won in one go.

In addition to daily crowns, there are also weekly crowns, monthly crowns and annual crowns. The more badges you win, the more it proves the dominance of the TV series.

This is a billboard game. The routine is not new, but it is easy to use and intuitive. Experts and laymen can understand it at a glance, and it is also straightforward to tear it apart.

The peak popularity of "Gu Jian Qi Tan" is 15,000+, which is undoubtedly a phenomenal hit. At present, except for this drama, there are no TV dramas that have exceeded 10,000 in the same period.

On the contrary, "Running Man 2" currently has a Hualuo popularity of more than 10,000, but the peak is inferior to "Gu Jian Qi Tan".

In other words, only more than 10,000 can be called a hit, and it can be considered phenomenal if it is not much different from "Gu Jian Qi Tan".

More than 8,000 popularity is considered a small hit, or a popular drama.

More than 6,000 popularity belongs to the upper middle of the same period. It is not particularly popular, but it also has a certain influence.

Below 5000 popularity, basically it can't even make it into the top 50 of the real-time list. The popularity is not even as good as the old dramas that have been broadcast for one or two months. It can be understood that there is no splash, and it can be simply understood as a street drama.

The calculation of variety shows is slightly different from that of film and television dramas, but the difference is not much.

"Gu Jian Qi Tan" has a peak of 15000+ and a real-time of 9000+. It has won 40 daily championships, five weekly championships, and a monthly championship in a row, and is a strong contender for the annual championship.

Before that, although the performance of "Qing Yu Nian 3" is not bad.

But at that time, the Hualuo Professional Edition APP was not launched, and the real-time data could not be counted, which was definitely not objective.

So simply give up, this year's data starts from June when the APP was launched, and "Gu Jian Qi Tan" is also very lucky to have one less big enemy and take the top spot.

"Running Man 2" has a popularity of 10000+ and is currently the first on the variety show list.

However, "Running Man 2" will soon have a rival, and the third season of "The Voice of China" will be launched soon.

There is also the second season of "I Am a Singer", a travel reality show "Flowers and Boys" and a competitive game variety show "Extreme Pursuit".

The last three programs are all from Hunan TV, one music program, one observation reality show, and one outdoor game that is comparable to "Running Man".

It can be seen that Hunan TV, which has realized that it cannot resist the summer film and television offensive of Blue Whale in the summer season, has changed its strategy and is ready to make efforts in variety shows.

Yes, some departments of Hunan TV are now a bit competitive with Wei Yang.

As mentioned earlier, although the two parties still maintain a certain cooperative relationship, with Blue Whale entering the field of variety shows and cooperating with Magic City Satellite TV.

The two parties have begun to have some changes from simple parties A and B to some competitive relationships, and with Wei Yang taking over PPTV, this competition has become more intense.

Different from the big data + money-spending strategy of other video websites, Mango TV of Hunan TV plays self-production and self-sales, which is very similar to PPTV after Wei Yang took over.

At present, the two companies are the only two that can produce ace variety shows and have their own platforms.

This indicates that in the short term, at the variety show level, PPTV and Hunan TV/Mango TV are the biggest opponents.

Wei Yang knows this very well. After holding PPTV, his relationship with many partners has become ambiguous and even hostile, and there is no lack of a Mango system.

He didn't take the so-called siege by Hunan TV seriously.

If "Run" was so useless, it wouldn't have been broadcast for nearly ten years, not to mention that TV ratings competition and online platform competition are two different things.

If the TV station is on time, you may only be able to watch one variety show, and it will be inconvenient to watch the replay later.

Online platforms are free and easy. As long as you have enough time and energy, it is not a problem to watch four variety shows at the same time.

In this case, unless all the variety shows are ace variety shows, the so-called siege is a joke.

If you put four variety shows together and choose one of them, more than 50% will choose "Run", and if you choose two, the chance of "Run" can rise to 90%.

Compared with the aggressive approach of Hunan TV, Wei Yang is more concerned about several online dramas.

"Soul Ferry 3" has a popularity of 9400+, ranking third in the same period.

This result is not unexpected. After all, the popularity base of the first two parts is here, and it was once hailed as the number one online drama.

If there weren't so few explosive plot points this season, and if "Gu Jian Qi Tan" stole the limelight, it would have been possible to hit the 10,000 popularity mark.

"The Darker" scored 8,500+, which was a small hit, a little lower than Wei Yang expected, but acceptable.

It is worth mentioning that dramas like "Soul Ferry" and "The Darker" have strong stamina and are worth watching repeatedly, with a long tail effect.

This is also a very critical point. Even if the short-term popularity is not particularly high, if the battle line can be extended, the influence will be stronger than dramas of the same level.

As for the other web dramas, their performance is not bad.

Among them, there is "Folk Strange Tales". Although the popularity is not particularly high, the word-of-mouth rating is very good and the stamina is quite strong. If a second season is produced, the performance is likely to rise.

This situation is very good. The expected web drama has reached the predetermined requirements, and the lower limit of other idle chess is not low.

You know, there are only a few hit dramas throughout the year, not necessarily every month, and there may be only a dozen or even fewer hits.

Most dramas have a certain influence, but the results are not particularly outstanding. They show up for a short period of time and then disappear in the eyes of other dramas.

Therefore, Wei Yang is quite satisfied, which shows that the online drama market still has a foundation. With further development, it will become PPTV's flagship field...